[With Examples] 90% of success in both Note and impressions depends on the beginning! What are the techniques for the opening of a readable article?
We are in the middle of summer vacation!
I imagine many of you are spending more time with your families.
In my own home, I have three children of different ages: a college student, a high school student, and an elementary school student.
They are each enjoying their summer vacation, but the other day, we had a rare opportunity to watch TV together as a family.
The program we were watching was a "singing impression battle."
Both professionals and amateurs appear, perform songs by the same singer, and compete on their "degree of resemblance."
While watching this program, I suddenly realized something.
A readable Note and a good impression are incredibly similar...!
Today, I would like to share a small tip for writing a "Note that people will read to the end" based on that realization.
A brief self-introduction
My name is Kanazawa, and I am a web writer.
Leveraging my past experience as an instructor and operations support staff at an entrepreneurship school, I post daily about "how to write Notes that increase empathy and likes."
I have been writing on Note for 73 days, and thanks to everyone, I will soon have 700 followers!
I feel that my connections are expanding by writing every day.
Recently, people have been asking me, "Please teach me how to write Notes," and I have been receiving more and more happy reports from those who have put it into practice.
The battle is decided in the first 3 seconds
We are watching the impression program.
The intro plays, and the song finally begins.
The outcome is decided almost entirely at the beginning.
It doesn't even take 3 seconds from the start of the singing.
"Oh, that's no good. The previous person was better!"
"And this person is a professional, too!"
My children's evaluations are quite harsh.
If the start is lackluster, not only will they not listen to the end, but they will even change the channel.
This is the same for Note.
It is said that the most important part when writing an article is the "beginning."
If the reader thinks, "Maybe this isn't for me?" at this point, they might just close the screen and never read it again.
Kuromega-san, an editor who has written many useful articles on monetizing notes, also cites the lead paragraph at the beginning of an article as an essential element for a "well-read note."
In fact, I also noticed something when comparing notes that were read with those that were not.
There is only one thing I am conscious of at the beginning of a well-read note.
It boils down to "capturing the reader's interest."
For example, I often include the following things in the beginning.
Reader's concerns
The article's conclusion
A moment of emotional stir
A question to the reader
Just by including one of these four, the probability that people will think, "I'm curious about this note!" or "Maybe I'll read it," increases significantly, so please give it a try.
I will introduce them one by one.
1. Write about the reader's concerns
By writing the reader's concerns directly, you can elicit a "That's so true!" response and make it easier for them to become interested. This is effective when used for paid notes.
The following article is one I have for sale, but
"I want to write a note, but I can't concentrate when the kids are home!
Today ended as a 'draft' again..."
I wrote out this realistic concern just as it is.
By drawing out the reader's empathy with "That's me too...!" and then showing a concrete flow of "what to do," the reader begins to feel that "maybe I can do it too."
(Thankfully, 15 people have purchased it. Thank you!)
Realistic concerns are things that many people can easily empathize with. Don't you find yourself reading to the end when someone voices your own concerns?
2. Write the article's conclusion
It is stressful for readers to continue reading while feeling confused about what the note is actually about. By showing them the goal first, they can read on with peace of mind.
A clear example is chatting with children.
I wrote an article like this in the past.
By putting the conclusion at the beginning, the reader can mentally prepare by thinking, 'I see, so this is what I'll learn today,' which prevents them from leaving.
3. Write about the moment your emotions were stirred
This is a method I often use.
For those who read my work regularly, some of you might be thinking, 'That's true, isn't it?' haha
'Thank you so much!'
'Yay!'
'I'm so happy!'
It can be something small.
By putting your honest feelings into words at the moment your heart was moved, the entire article becomes dramatic, drawing in the reader's interest with a sense of 'Oh, what's this?'
Real emotions move the reader's emotions as well.
4. Asking the reader a question
The common 'Aren't you also doing X?' approach.
A question is a message that says, 'Let's think about this together.' It becomes a trigger for the reader to start reading as if it concerns them personally.
The key is to always pair it with the phrase, 'I was the same way.' It gives the reader a sense of relief, knowing they weren't the only one.
By asking a question and sharing the doubt with 'I was the same way,' the reader stops being passive and continues reading the note as 'their own story.'
The success of a readable note is decided in the first three lines...!
Just as a good impression is decided in the first three seconds, the beginning is crucial for a readable note.
Reader's worries
Article conclusion
Moment emotions were stirred
Asking the reader a question
By simply keeping one of these in mind when writing your opening sentence, the chances of your note being read will increase significantly, so please give it a try.
I write about note-writing techniques that get 'likes' and empathy!
Drawing on my experience as a writing support instructor for entrepreneurship workshops, I write simple note-writing techniques that can be read in 3 minutes.
If you click the link below and follow me from the top page, I will deliver the latest information to you.I am quite particular about my titles, so even just looking at them might be a good reference!
Summer vacation.
I have to cook every meal, and with someone home every day, there are times when I think, 'It's so noisy!'
But my oldest child is already a university student.
Once the children have moved out, I suppose I will miss these days. Thinking about that makes me feel a little sentimental.
It was fun today, too.
Thank you.
\These articles are also being read/
いいなと思ったら応援しよう!
あなたの優しいお心遣いに感謝します。みんながもっともっと面白いnoteを書くための情報をお届けするため、学びに使わせていただきます!さささ、ぜひ笑