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Third-Rate Salespeople Who Identify Themselves by Industry or Company Name / Taught by the World's Top Salesperson! Secrets of Sales You Can Use Starting Today #6

“What kind of work do you do?”

If asked this way, how would other salespeople answer?

Do they answer with the name of the company they work for?

For the person who asked the question,depending on how you answer, it could become a prospective client or an opportunity, or it could just end with a simple “Oh, I see.”

For example, some life insurance salespeople answer with “Insurance” or “Finance.”

When I see someone answer with “I’m with [Company Name],” I’m sorry to say, but I think they are a third-rate salesperson.

Answers like “I’m in IT,” “I work in real estate sales,” or “I sell our company’s services” are in the same category.

If I were to answer that way, it would be extremely disappointing.

If I am answering with my company name or industry, I am missing out on a huge opportunity.

“What company do you work for?”

If that were the question, then you would need to answer with the name of your company.

However, in reality, you are almost never asked for your company name right off the bat.

For the previous question, it might be a matching answer based on the other person’s intent.

But,when you are asked what kind of work you do, it is the perfect opportunity to promote yourself.

Depending on how you answer, you may be able to grasp various possibilities that stem from the person who asked.

“The work this person does seems cool.”

“I’ll consult with them if something comes up.”

“I’ll introduce them to that person I know.”

There are ways to answer that make people think things like that.

To the client or prospective client in front of you, just like the content I explained before,you can even make them think, “This person might be different from others.”You can do that.

By the way, the same thing can be said for those who have children.

I believe it's all about having your children think, "My parent has a cool job," don't you agree?

If you just answer, "I'm in sales," your child's reaction will probably just be a "Hmm, I see."

The point of what kind of impression you give about your work is not limited to children.

So, how should other salespeople answer when asked about their work to give an impression that differs from the rest of the crowd?

Before I tell you that, there is something I want you to think about.

It is the question of why you are doing your job.

Of course, for many people, it is to make a living, but that is not what I mean.

I am talking about what your vision, mission, and values are, which are defined by many companies.

This is a way of thinking that also relates to management philosophy or corporate philosophy.

You need to apply this to yourself as an individual.

Vision is what you want to achieve. Mission is the purpose or reason for your existence that you want to fulfill. Values are the underlying principles you hold.


It is important to summarize these three things and then convey to others what kind of work you do.

Even if you haven't thought about such things until now, I want you to change the way you describe your work to fit these from now on.

By doing so, your work should feel very attractive, and you yourself should also be perceived as attractive.

For example, let's say your vision is to become number one in the company, your mission is to make your family happy, and your underlying value is that you want to be wealthy.

If you summarize this well and convey it to the other person, it will just end with them saying, "Good luck making money and making them happy."

To convey your work to others more attractively, the order in which you think about it is important.

The order in which you think about these three is relatively easy to organize if you go in the order of values → mission → vision.

Let me give you an example.

My value is to save people who are struggling.
My mission is to share solutions with people who are struggling.
My vision is a world where no one has these struggles.

What do you think?

If this analogy seems to fit, feel free to plug in your own service and think about it.

In short, in response to the opening question,it is not about answering with your job description or company name, but rather how attractively you can present yourself and how you make others feel.

For example, you could answer something like, 'I work to help people who are worried about their future or current finances by teaching them concrete savings and investment methods, and helping them resolve their money-related concerns.'

This phrasing can be used for almost any financial role, but I would like you to adapt it to the specific services or products you handle to add your own originality.

Between you and someone who answers, 'I work in foreign-affiliated finance,' who would be more attractive and draw more interest?

It should be obvious.

The moment you are asked what kind of work you do is your chance.

Be conscious of answering in a way that makes you seem impressive, not just compared to other salespeople, but compared to people in any industry.


I would be happy if you could like and follow.
I have also posted related articles in my magazine, so please read them if you like.

Hitotarawo

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