[Parasols & Umbrellas] Waterfront Umbrellas - Featured on Cambria Palace (June 25, 2026)
The June 25th episode of "Cambria Palace" featured an in-depth look at Waterfront, one of the nation's leading umbrella brands, boasting a cumulative sales record of over 200 million units.
The program introduced innovative umbrellas brought to market one after another by figures such as founder Hidenobu Hayashi, known as the "charisma of umbrellas."
This article summarizes the eight types of umbrellas featured on the show.
▶ Top 3 Best Sellers
① No. 1 [Parasol & Rain Umbrella - Signature Series] High-performance parasol using Toray materials with top-tier UV protection!
COKAGE+
Lineup
Waterfront's signature series product.
Using Toray Summer Shield II, this is a top-tier parasol series that achieves 100% light blocking and 100% UV protection.
In experiments, when exposed to direct sunlight for 30 minutes at 25°C, the temperature reached 71.2°C without a parasol compared to 29.5°C with one, demonstrating a difference of over 40°C.
Because it is suitable for both sun and rain, it can handle sudden rain.
The 50cm full-length model fits easily into a bag.
② No. 2 [Rain Umbrella - Kids'] Deflects impact with a spin! Designed to keep children safe on their way to school
Kids' Spin Canopy
A rain umbrella for kids developed with a focus on risks during children's commutes.
It adopts a "spinner structure" that allows the umbrella to rotate the moment it hits another, deflecting impact and reducing strain on the hand.
The transparent vinyl window ensures forward visibility.
Reflective tape placed throughout improves 360-degree visibility even at dusk or in rainy weather.
It features a safe design with no exposed tips, showing consideration for those around.
Available in two colors: yellow and navy.
③ No. 3 [Parasol & Rain Umbrella - Ultra-Lightweight] An ultra-lightweight, compact umbrella you'll want to carry every day
NEW Ultra-Light Carbon
Lighter than a rice ballThe main feature is its ultra-light weight of just 99 grams.
Its popularity stems from the ultra-thin design that Waterfront excels at, making it compact enough to fit into the smallest gaps in your bag.
▶ Innovative umbrellas created by the charisma of umbrellas
④ [Rain Umbrella/Ultra-Wind Resistant] Withstands Toyama's snow and wind! 20-rib ultra-wind resistant umbrella
Toyama Thunder
An ultra-wind resistant umbrella born from the harsh wind and snow environment of Toyama.
It has 20 ribs, about 2 to 3 times that of a standard umbrella,and uses fiber-reinforced plastic for the material.
The structure allows each rib to flex and deflect impact, and it has been confirmed to withstand wind speeds of 20 m/s in wind resistance tests.
⑤ [Rain Umbrella/Large Vinyl] Large-format deep-dome vinyl umbrella that lets you see ahead
Sakurajima Fire
Developed with volcanic ash and heavy rain in mind,this is a large-format vinyl umbrella.
Despite its large size with 99cm ribs, the deep-dome design ensures a clear view ahead through the transparent vinyl fabric.
The 10-rib structure provides stability even in strong wind and rain.
⑥ [All-Weather/Ultra-Thin Compact] 2.5cm folding width! An umbrella that fits in the side pocket of a bag
Poke-Flat
An ultra-thin, compact umbrella with afolded width of approximately 2.5cm.It is sized to
fit neatly into the side pocketof a backpack.
⑦ [All-Weather/Heat-Shielding] Silver-coated parasol to protect you during outdoor work in the scorching sun
Banker's Parasol
An all-weather parasol developed with the image of a banker walking around in the scorching sun for sales work in mind.
With a two-layer structure where the silver coating on the surface reflects sunlight and the black color on the reverse side absorbs reflected heat, it has the effect of lowering the perceived temperature by 4 to 7°C.
It features authentic specifications with 99.9% UV-CUT, and is both patented and design-registered.
▶Released June 2026: Latest Umbrella
⑧ [All-Weather/Inverted Structure] The "Ultimate Water-Repellent Umbrella" made with Toray's cutting-edge technology and an inverted structure
SAKASANANO
The pinnacle of water-repellent umbrellas, which is the first in the umbrella industry to adopt Toray's Nano-Design.
By controlling the thickness and cross-section of the fibers at the nano-level to form minute irregularities on the surface of the thread, it achieves water repellency that exceeds conventional standards.
The inverted umbrella structure makes it difficult for your hands to touch the water-repellent surface, and it is designed so that performance is easily maintained even after repeated use.
It stands on its own when closed, which is a unique convenience that allows it to be placed on the floor or ground.
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