54.11/12 Radio First Half: About DAAAMO
The first half covers a brief overview of DAAAMO and QUINTET
A brief overview of DAAAMO
DAAAMO is a Web3 media organization launched by a group of
approximately 100 media professionals from the TV, broadcast writing, advertising, publishing, and web industries.
According to the official description,
Variety
Sports
News
Anime
Music
Publishing
Advertising
Web
Talent active on the front lines of each genre has gathered with a focus on "Web3 x Media x Global Expansion (Middle East, Africa, South Asia)."
A key feature is that they are exploring a
new media economy that utilizes NFTs and tokens to break away from traditional sponsor dependence.

DADA Token Overview
Name: DADA Token
Ticker: $DADA
Chain: BASE (Ethereum L2)
CA: 0x5B6e37e08Eb88088E70B24C51fE17A501cA55b40
Exchange: Available for purchase on Uniswap (BASE)
Staking site

DAAAMO's "Three Pillars of Business"
DAAAMO's business is largely composed of three main pillars.
1. Media-focused "Experiential Platform Business"
A project aiming to be the Web3 version of Amazon Prime / Netflix.
Viewing logs and participation data on-chain
Voting and participatory content
Ensuring transparency in streaming experiences
Building a next-generation viewing experience.
2. IP & Culture Promotion Business
Bringing sports, culture, and traditional Japanese IP to the world.
Main initiatives:
Collaboration with the Professional Baseball Meikyukai and Junior Chamber International (JC) Japan
Partnership with a baseball project in Dubai
Kabuki project with Ichikawa Danjuro
Overseas expansion of Japanese anime, manga, and idol culture
Reconstructing Japanese moral values in a Web3 way
It can be called a 'Web3 version of culture export' from Japan to the world.
3. Real Estate x Web3 Integration Business centered in Dubai
Building a business that fuses Dubai's Web3 growth with RWA (Real World Asset).
A project aiming for the fusion of finance, housing, and community.
● Summary of the three pillars
1. Media x Experience
2. Media x Culture
3. Media x RWA
The overall picture of DAAAMO is that of a 'comprehensive media platform that connects Web3 and the real world.'
NFT model where viewers 'create the program'
The biggest innovation DAAAMO is working on is the implementation of an
NFT model where viewers can directly participate in program production .
NFT purchase -> Become an investor in program production
Decide performers and themes through viewer voting
Benefits for NFT holders include exclusive viewing, revenue sharing, and behind-the-scenes access
Business patent acquired (currently pending)
System is 99% complete
An attempt to break the sponsor-dependent television structure and create a 'viewer-led media for the Web3 era.'
QUINTET Overview (Deeply related to WMA)
QUINTET is a Japan-originated grappling organization launched by Kazushi Sakuraba in 2018.
Features:
No striking
Focuses on throws, chokes, and joint locks
5-person team elimination tournament
Tournaments held in Japan, the US, the UK, and the UAE
Internationally popular, with UFC fighters and ADCC champions participating
QUINTET will appear in the second half as an important foundation for the
WMA (World Martial Arts Project).
It has high affinity with combat sports demand in the Middle East (especially Abu Dhabi and Dubai),
which will be a major asset for DAAAMO's global expansion.
Related token: WMA (World Martial Arts Project)
Name: World Martial Arts Project
Token: Solana
Entity: Led or collaborated on by DAAAMO
Purpose: To create a Web3 martial arts DAO that promotes martial arts culture internationally
WMA is:
Middle East (Abu Dhabi, Dubai)
Combat sports (MMA, Jiu-Jitsu, Grappling)
Web3
Media
An international project that brings these together.
In the Middle East, Jiu-Jitsu is a 'quasi-national sport,' and since ADCC has deep ties to the UFC,
the WMA → Middle East → UFC line is also in view.

Cooperative relationship between DAAAMO and QUINTET
Media and industry sources are reporting the following:
DAAAMO is partnering with QUINTET to promote the construction of a Web3 x combat sports media platform
The main battlefield is the 'Middle East market (Dubai, Abu Dhabi)'
Interest from Middle Eastern capital and UFC-related parties is rising
In Abu Dhabi, jiu-jitsu tournaments (ADCC) are sponsored by the royal family
In other words,
“Media x Sports x Web3 x Middle East”
is the structure, and they are exploring international expansion where NFTs, tokens, and broadcasting rights are linked.
DAAAMO's objective
Using QUINTET as a hub to connect Middle Eastern combat sports culture with Web3 media.
With the structure of 'Media x Sports x Web3 x Middle Eastern capital,'
they are exploring international expansion by linking NFTs, tokens, and broadcasting rights.
As I will touch upon in the second half, with abc and RIZIN joining, I will summarize what will happen.
