[Coming Soon] The Complete Guide to Sales Promotion for Small Businesses in the AI Era Ver.02 - Notice of Near Completion; Sales Promotion DX Pack Price Revision to 17,800 Yen Planned

[Coming Soon] The Complete Guide to Sales Promotion for Small Businesses in the AI Era Ver.02 - Notice of Near Completion

The Sales Promotion DX Pack is also scheduled for a price revision to 17,800 yen.

I am updating Instagram.

I am also sending out LINE messages.

I want to organize Google Maps as well.

I am also creating in-store POP displays.

Recently, I have also started using ChatGPT.

And yet, somehow, the sales floor and the messaging are not connected.

Do you ever feel that way?

I am posting.

I am putting up POP displays.

I am sending out LINE messages.

But customers are not reaching those products on the sales floor.

The staff's customer service and the language used on social media are out of sync.

Even though I can create text with AI, it feels somewhat shallow.

Even though I am working hard on sales promotion, it is not flowing through the entire sales floor.

This is a problem that occurs quite easily in small businesses.

I myself have felt this many times while thinking about sales promotion.

It is not just about increasing the number of posts.

Creating posts with AI does not solve everything on its own.

What is truly necessary is to observe what is happening on the sales floor, select products, read customer hesitation, and connect that to each medium and the actions taken on-site.

Promotion is not just about posting content.

It is an operational design to mobilize the front lines.

Therefore, I am currently significantly revising the 'AI-Era Small Business Promotion Guide Ver. 02'.

Progress is at approximately 90%.

This Ver. 02 is not just an update with added text, but a revised version restructured into a format for on-site use.

The theme is,

From 'reading material' to 'on-site promotional operation manual'.

is the goal.

Next, I will explain what will be added and strengthened in Ver. 02.

How much it will change from the old version.

Why I plan to revise the price.

What the benefits are of considering the promotion-related DX pack now.

I will organize and explain these points in order.

For those considering a purchase, I believe this will serve as material for making a decision before the price revision.

Main content added and strengthened in Ver. 02

In this Ver. 02, the following content has been significantly added and strengthened:

・Observation techniques ・Signature product design ・Promotional product selection design ・Revised product observation sheet ・Customer psychology sheet ・Fan acquisition mini-magazine/original ZINE design ・How to create original in-store promotional flyers ・On-site operation ledger ・Tasks to delegate to AI vs. tasks for humans ・Observation of failure structures ・Expression risk check ・Separate practical sheet collection

In the old version, the emphasis was more on 'how to organize SNS and POP'.

Of course, that is also important.

However, what is truly needed on the front lines is not just creating posts.

Observing the sales floor.

Selecting products.

Reading customer hesitation.

Delegating roles to staff.

Reviewing results and making adjustments after posting.

This is the entire sequence.

In this Ver. 02, we have restructured the content to include all of that.

How much has it been powered up from the previous version?

This Ver. 02 is not just a matter of adding a few sentences.

It is a significantly major version upgrade.

The previous version focused on organizing the concepts and practical methods for seamlessly connecting Google Maps, Instagram, LINE, POP, and note.

Of course, that content was already quite usable on its own.

However, when you actually try to run promotions on the front lines, knowing how to create posts is not enough.

What should you observe?

Which products should you move?

What should be your signature product?

How do you read customer hesitation?

How should staff be involved?

When things don't go well, what should you review?

If this part is not included, operations on the ground will come to a halt.

Therefore, in Ver. 02, while keeping the foundation of the old version's concepts, we have restructured it to be much more practical.

In terms of the number of chapters, the old version consisted of 20 chapters.

The new version has been expanded to 31 chapters plus a final chapter.

In terms of numbers alone, that is an addition of over 11 chapters.

Furthermore, we have also prepared a separate collection of practical sheets.

In other words, it is not just a simple addition,

but has been rebuilt from a 'teaching material for creating content' into an 'operational manual for running promotions on the ground.'

That is the kind of content it has become.

Major differences between the old and new versions

The focus of the old version was on how to connect Google Maps, Instagram, LINE, POP, and note.

In the new version, we have added the following elements:

- 'Observation Techniques' for looking at the sales floor - 'Signature Product Design' for creating store memories - 'Promotional Product Selection Design' for choosing what to move now - 'Revised Product Observation Sheet' for passing on-site information to AI - 'Customer Psychology Sheet' for reading customer hesitation - 'Edutainment Promotion' for learning while having fun - 'Mini-Magazine/ZINE Design' for cultivating fans - 'In-store Handout Flyers' for connecting customer service to repeat visits - 'On-site Operation Ledger' for deciding who does what - 'Tasks for AI, Tasks for Humans' for dividing roles between AI and people - 'Structural Observation of Failure' for identifying the causes of things not going well - 'Expression Risk Check' for protecting trust - 'Separate Practical Sheet Collection' for filling out and using on-site

With this many additions, the way it is used is no longer the same as the old version.

The old version was, if anything, a teaching material strong in 'how to organize SNS and POP.'

Ver. 02 covers everything up to:

- 'What to sell' - 'Who to deliver to' - 'How to display it' - 'Who will operate it' - 'How to improve it'

It includes all of these aspects.

Therefore, it is designed to be easy to use not only for promotion staff but also for store managers, department heads, sole proprietors, and owners of small companies.

Ver. 02 is not a teaching material that you just 'read and finish'.

In this Ver.02, we have also prepared a separate collection of practical sheets.

Sales Floor Observation Note.

Product Observation Sheet.

Customer Psychology Sheet.

POP Design Sheet.

LINE Distribution Design Sheet.

Instagram Post Design Sheet.

In-store Handout Flyer Planning Sheet.

On-site Operation Ledger.

AI Output Verification Sheet.

Expression Risk Checklist.

We have designed these sheets so that you can use them by applying them to the products and sales floors of your own store.

You don't need to do everything perfectly all at once.

Starting with just one product is fine.

Starting with just one POP is also fine.

You can start with one Instagram post, one LINE message, or one in-store flyer.

The important thing is to create a state where your sales floor and your messaging are aligned.

Reason for the price increase

We plan to revise the price after the completion of Ver.02.

The regular price for Ver.02 alone is planned to be 19,800 yen.

Immediately after release, we plan to offer it for 14,800 yen for a limited quantity or limited time, but we plan to return it to the regular price thereafter.

Why are we raising the price?

The reason is simple.

Because both the content and the practicality will be significantly different from the old version.

If the old version was a 'textbook to read,' Ver.02 is a 'manual to open and use on-site.'

Read the Google Maps chapter.

Read the Instagram chapter.

Read the LINE chapter.

Read the POP chapter.

Fill out the product observation sheet.

Fill out the customer psychology sheet.

Have AI read the necessary parts.

Create in-store flyers.

Design a ZINE.

Assign roles using the field operation ledger.

Check the causes of failure using the failure diagnosis sheet.

We have created it with the premise that you will use it while opening the necessary chapters like this.

It is not just a collection of know-how articles, but a tool to be used repeatedly on-site.

That is why we are also revising the price for Ver.02.

The reason why buying early is more advantageous

If you have already purchased it, you will be able to read the updated version as well.

In other words, those who purchase early will benefit more, including all future additions.

This is a policy I have valued from the very beginning.

I want to ensure that those who supported me during the production process and those who picked it up early do not lose out, rather than just selling it at a higher price once it is finished.

That is what I believe.

After Ver.02 is completed, I plan to revise the price because the content volume and practicality will increase significantly.

For those considering a purchase, it is most cost-effective to check it out before the price revision.

To be honest, it is highly likely that you will benefit more by getting it now rather than waiting for Ver.02.

Of course, I have no intention of forcing it on those who do not need it.

However,

You are working hard on social media, but it is not leading to sales.

You can create text with AI, but it feels somewhat shallow.

Even when you write POP signs, you end up using the same words every time.

Your LINE messages end up being just simple announcements.

Google Maps, Instagram, LINE, POP signs, and note are all operating independently.

The wisdom of your staff is not being reflected in your communications.

You are shouldering all the sales promotion work by yourself.

For those who have these concerns, I believe this Ver.02 will be quite easy to use.

The Sales Promotion DX Pack is also at its best value right now.

In addition, the Sales Promotion DX Pack, which bundles related notes centered on the Complete Guide to Sales Promotion, is also scheduled for a price revision.

Sales Promotion DX Pack

is also scheduled for a price revision in the future.

The current price is 12,800 yen.

After the release of the Complete Guide to Sales Promotion Ver.02, the value of the entire magazine will increase, so the price is scheduled to be revised to 17,800 yen.

The difference is 5,000 yen.

This DX pack includes not only the Complete Guide to Sales Promotion but also articles on POP, AI utilization, work misalignment, management decisions, and organizational observation.

If you want to focus only on reading the Complete Guide to Sales Promotion, choose Ver.02 as a standalone.

If you want to read the Complete Guide to Sales Promotion along with related articles on sales promotion, POP, AI utilization, and management decisions, choose the Sales Promotion DX Pack.

I think this is a good way to choose.

However, for those who want to organize their sales promotion as a whole, the current price of 12,800 yen for the DX pack is a very good deal.

After Ver.02 is reflected, the price is scheduled to be revised to 17,800 yen.

If you purchase it now, you will be able to read future additions and updates at the current price.

Why is the DX pack also increasing in price?

The reason is simple.

Because the content is increasing.

And it is not just an increase in the number of articles, but an expansion of the scope that can be used in practical work.

In the Complete Guide to Sales Promotion Ver.02, in addition to the existing integration of Google Maps, Instagram, LINE, POP, and note, we will also cover product observation, customer psychology, signature products, selection of promotional products, ZINE, in-store flyers, on-site operations, failure diagnosis, and expression risk checks.

This is not just a social media textbook.

This content is close to a practical manual for small businesses to manage their own sales promotions in-house.

Furthermore, with the Sales Promotion DX Pack, you can read not only the complete guide itself but also related sales promotion articles and management decision-making articles all together.

A starter kit for deploying one product across five media channels.

Articles on turning staff insights into POP displays.

Organizing thoughts to reduce work discrepancies.

Articles on management decisions and organizational observation.

Articles on how to preserve your own and your store's strengths in the AI era.

This is a pack where you can read all of this content together.

At first glance, it might look like a mix of sales promotion, work techniques, management, and organizational development.

However, in the field, everything is connected.

The reason sales promotions fail is not just about the post text.

How to view products.

How to read customer hesitation.

How to capture the words of your staff.

How to connect POP displays and social media.

How to connect LINE and Google Maps to the sales floor.

What to provide to AI so that it produces usable sales copy for the field rather than shallow text.

What store managers and business owners look at to make decisions.

Store sales promotion works by including all of these elements.

That is why this magazine includes not only 'how to create posts' but also the ability to see the sales floor, the ability to organize communication, and the foundation for management decisions.

Benefits of purchasing the DX Pack now

There are three main benefits to purchasing the Sales Promotion DX Pack at this stage.

The first is that you can purchase it at the current price of 12,800 yen.

Since we plan to revise the price to 17,800 yen after the update, the period during which you can purchase it at the current price is limited.

The second is that you will also be able to read articles added in the future.

This magazine is not intended to be a finished product that is sold once and forgotten; we plan to develop it according to the challenges faced in the field.

Those who have already purchased it will be able to view articles added to this magazine in the future at no additional cost.

The third is that you will also receive the updates included in the Complete Guide to Sales Promotion Ver.02.

The Complete Guide to Sales Promotion Ver.02 is currently undergoing a very significant overhaul.

By owning the magazine now, including those updates, it should become much easier to use.

Which should you choose: Ver.02 alone or the DX Pack?

I think some people may be unsure about this.

To put it simply,

If you want to focus on reading only the Complete Guide to Sales Promotion, choose Ver.02 alone.

If you want to read articles on related sales promotion, POP, AI utilization, and management decisions in addition to the Complete Guide to Sales Promotion, choose the Sales Promotion DX Pack.

I think this is the right way to choose.

However, at this stage, the Sales Promotion DX Pack is 12,800 yen before the price revision.

We plan to revise it to 17,800 yen in the future.

Therefore, for those who want to organize their sales promotion efforts broadly, I think the current DX Pack is a very good deal.

We are creating this for people like this

This teaching material and magazine are created for the following people.

Sole proprietors.

Small business owners.

Managers of local stores.

Department heads in charge of sales floors.

On-site staff who also handle social media.

On-site staff who create POP displays.

Those who want to use AI but don't know where to start.

Those who are using AI but feel that their posts are not leading to sales.

Those who are using Instagram, LINE, Google Maps, and POP displays.

But it all feels somewhat disconnected.

Even though you are posting, you have little sense that it is leading to customer action on the sales floor.

You can now create text and images with AI, but the content ends up being generic and could apply to any store.

For those who feel this way, I believe this content will be very practical for your daily work.

Themes I am considering adding in the future

I plan to continue adding themes that I feel are necessary for the field.

For example, the following content:

POP utilization for apparel stores.

Social media traffic flow for restaurants.

LINE utilization for beauty and service industries.

POP design to increase in-store traffic.

Interview-style promotions that gather staff voices.

Sales floor improvement templates using generative AI.

Promotion calendars for small shops.

Examples of improving Google Maps and in-store customer flow.

AI promotion prompts by industry.

Customer loyalty funnels using ZINEs and in-store flyers.

How to use on-site operation ledgers.

Case studies of promotion failures.

We will add content like this as needed.

We plan to increase the number of practical tools for the field.

Our goal is to ensure that the sales floor and your messaging are aligned.

The goal of this material and magazine is not flashy customer attraction techniques.

What we are aiming for is,

a state where the sales floor and your messaging are aligned

.

Products seen on Instagram can be found on the sales floor.

Information received via LINE is connected to in-store POP.

The sense of security felt on Google Maps matches the actual in-store experience.

The shop's philosophy read on note is reflected in staff customer service and sales floor creation.

It is about creating this state.

Customers do not make decisions based on just a single post.

Google Maps information.

Instagram photos.

LINE messages.

In-store POP displays.

A word from the staff.

The ease of browsing the sales floor.

Satisfaction after purchase.

They look at your store through all of these elements combined.

That is why sales promotion needs to be organized as a 'line' rather than a 'dot'.

Precisely because it is the AI era, the words from the front lines are important.

If you use ChatGPT, you can create text.

You can also create Instagram post captions.

You can also create LINE broadcast messages.

You can also create POP headlines.

You can also create the structure for note articles.

You can also organize Google Maps posts.

However, AI does not walk through your sales floor.

Which products are customers hesitating over?

What kind of words do staff use to give them that final push?

Why do you really want to recommend that product?

In what kind of daily life do local customers use that product?

These are things that people on the front lines need to observe, capture, and pass on to the AI.

Instead of leaving everything to AI, use AI to refine the language of the front lines.

This is the philosophy that runs through this entire teaching material and magazine.

If it is going to be this powerful, please consider it now.

This Ver.02 is a significant evolution from the previous version.

From a 20-chapter structure to 31 chapters plus a final chapter.

From how to create content to on-site operations.

From linking SNS and POP to product observation, customer psychology, ZINEs, in-store flyers, failure diagnosis, and expression risk checks.

We have expanded it this much.

Do not let sales promotion end as a single point; organize it into a line.

Keep the sales floor and your messaging aligned.

Use AI not as a tool to dump work onto, but as a right-hand assistant to refine the language of the front lines.

We have finished it as a practical manual for that purpose.

It is almost complete.

Ver.02 alone will be priced at an initial limited offer of 14,800 yen immediately after release, and then at a regular price of 19,800 yen.

The Sales Promotion DX Pack will be changing from its current price of 12,800 yen to 17,800 yen.

If you are considering a purchase, please be sure to check it out before the price revision.

We are structuring this so that those who purchase early will receive the evolving educational materials as they grow.

Finally

Sales promotion in the AI era requires more than just creating text and images.

Soon, anyone will be able to create polished posts.

That is precisely why the difference will be made beforehand.

What are you observing?

Which products are you choosing?

What kind of customer hesitation are you reducing?

Are your sales floor and your messaging connected?

What are you feeding into the AI?

These are the questions that will be asked.

"The Complete Guide to Sales Promotion for Small Businesses in the AI Era Ver.02" is being finalized as a practical manual for exactly that purpose.

Furthermore, the Sales Promotion DX Pack is a practical magazine designed to help you organize everything from sales floors, messaging, and POP displays to AI utilization and management decisions, centered around the Complete Guide to Sales Promotion.

Currently, the Complete Guide to Sales Promotion Ver.02 is almost complete.

In conjunction with this, the Sales Promotion DX Pack is also scheduled for a price revision to 17,800 yen.

If you are considering a purchase, please be sure to check it out before the price revision.

For those who want to organize store promotions as a continuous line rather than isolated points.

I hope this educational material and magazine will serve as the first step in connecting your sales floor with your messaging.

Click here for the Sales Promotion DX Pack

Click here for the Comprehensive Guide to Sales Promotion for Small and Medium-sized Stores in the AI Era

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