Asahi Beer's "Asahi EGA BEER"
[2026/6/2]
"Asahi EGA BEER" will be released in limited quantities nationwide starting June 2, 2026.
It was released in 2025 on the new product test sales site "Asahi Kuso Kaihatsu Kyoku" (Asahi Fantasy Development Bureau), but it has now been properly released nationwide.
The package design features the letters "E," "G," "A," and "B" on red, white, silver, and black cans, and the 500ml can package features a cute "peeking Ega-chan" (the beer inside is the same for all).
The beer has a clear gold appearance, giving it a classic feel.
The aroma is slightly citrusy.
It is a beer aimed at providing richness, aroma, and bitterness through six types of hops, but the aroma is not too strong and leaves a refreshing impression.
The taste has a citrusy fruitiness, a light bitterness, and a hint of malt richness.
Since it uses the same yeast as Super Dry, the aftertaste is crisp and sharp.
It is so delicious that it is a shame it is only available in limited quantities.
It's good.
[Satisfaction] ★★★★★★★★☆☆ 8/10 points
[Beer Name] Asahi EGA BEER
[Style] LAGER
[Brewery] Asahi Beer @asahibeer_jp
[Alcohol Content] 5.5%
[IBU] -
[Ingredients] Malt (manufactured overseas or domestically (less than 5%)), hops, rice, corn, starch
[Country/Region] JAPAN
<<Quoted from the homepage>>
June 1, 2026
Asahi Breweries, Ltd.
"Asahi EGA BEER" to be released in limited quantities nationwide from June 2
Co-developed with Egashira 2:50
Asahi Breweries, Ltd. (Headquarters: Tokyo, President: Kazuo Matsuyama) will release "Asahi EGA BEER," co-developed with talent Egashira 2:50, in limited quantities nationwide starting June 2.
"Asahi EGA BEER" was developed with the concept of "a beer for beer lovers, seriously created with beer lover Egashira 2:50." You can feel the rich richness, aroma, and bitterness from the six types of hops. By using the same yeast as "Super Dry," we have achieved a crisp and sharp aftertaste.
Asahi EGA BEER long can
It was released in limited quantities in September 2025 on the new product test sales site "Asahi Kuso Kaihatsu Kyoku." While keeping the well-received taste, the package design has been renewed. The letters "E," "G," "A," and "B" are featured on red, white, silver, and black bases, respectively. Since the 6-can pack contains a random* assortment of the four designs, you can enjoy different combinations. The "peeking Ega-chan" is designed only on the newly released 500ml can package, proposing a way to enjoy it that is not available with the 350ml can.
* Due to random inclusion, you may not get all design types in one pack, but the contents are the same for all.
[Product Overview]
Product Name: Asahi EGA BEER
Item: Beer
Container/Capacity: Can 350ml, Can 500ml
Alcohol Content: 5.5%
Pure Alcohol Amount: 15.4g, 22g
Release Date: June 2
Sales Region: Nationwide
Manufacturing Plants: Fukushima Plant, Ibaraki Plant, Nagoya Plant
Price: Open price
■ Brand site:
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