[Production Case Study] A "Company Introduction Deck" that Conveys Strengths and Trust During Initial Sales Meetings

This is the third installment in the "Yamada Slide Workshop" production case study series.

I have been posting one production case study per week since 6/17. I have resumed accepting individual freelance projects as of today, 7/1, so if you are interested, please feel free to contact me via Lancers or CrowdWorks.

The third installment is a "[Company Introduction Deck] that Conveys Service Strengths and Trust During Initial Sales Meetings."

Background of the Request, etc.

Assumed Client
Public relations representative at a back-office support SaaS venture company (10 employees)

Type of Material
Company introduction deck (for initial sales meetings)

Target Audience
Owners and management department heads of small and medium-sized enterprises who are struggling because, despite introducing multiple business tools, they are not being adopted by the staff

Goal of the Material
To make them feel that "this company can solve our problems" and to secure an appointment for a detailed consultation (free diagnosis)

Background and Challenges of the Request
・Existing materials were created by individuals, leading to inconsistencies in tone and structure
・Differences and strengths compared to other companies were not clearly articulated
・Information that customers want to know, such as achievements, figures, and service usage images, was not organized

Points of Ingenuity During Production (Overall)
・Placed a conclusion slide immediately after the cover so that "what this company solves" is conveyed at the beginning
・Visualized comparisons with other companies, achievements, and implementation flows, and organized them into a flow that is easy to explain during initial sales meetings
・Standardized the service overview page into a template, adjusting the structure so it is easy to expand even if more services are added in the future

Role
Structural design, design

Tools Used
PowerPoint

Production Period
June 2026

Produced Slides

Reduced Version (9 slides picked up)

Full-size Slides (All slides)

Slides I Focused On Especially

Points emphasized during production
・Created a two-axis map centered on the two strengths of "clean and easy to use" and "includes implementation and adoption support," placing the company in the top-right corner for the best impression.two-axis map
・Furthermore, in the right half,presented figures as reasons and evidence for each, connecting them to the two-axis map to reinforce objectivity.(Content was added to the figures section)

About Requests

At Yamada Slide Studio, we provide a presentation creation service that handles everything from structural organization and content proposals to diagramming and design adjustments, using our experience in creating over 2,000 diagrams and our structural expertise to ensure materials are easy for the reader to understand.

• The document has too much text and is hard to read

• The flow of the document is difficult to understand

• The value and strengths of the service are not conveyed well, preventing progress to the next step

• Unable to answer questions about 'things not written in the document' immediately, leading to a loss of trust

If you have these concerns, please feel free to contact us via Lancers or CrowdWorks.

In addition to creating entire documents, we are also available for consultations on diagramming only parts of your slides or text.

For those who want to 'start small,' we have also published a package starting from three diagrams on Lancers, so please feel free to consult with us if you are struggling with your materials.

● Related note