A Little Coffee Break: 'Disneyland!' for the First Time in 20 Years (Day 2)
Guided by my son's family, I visited Disneyland on the second day.
Because we were staying at an affiliated hotel, as guests of a Disney hotel, we were able to enter the park earlier than general guests through a dedicated entrance using Happy Entry.
I believe this was my fourth time visiting Disneyland in my life; the last time was about 20 years ago, and I feel like at least my children were still in elementary school back then.
Upon entering, I felt a slight sense of nostalgia for the scenery, as if I had been here before.
We experienced several attractions, and it was fun to ride both the train and the boat.
Everything could be handled with a single smartphone, and the visualization of wait times, crowd conditions, and location issues
made me feel the evolution, but it felt a bit tough for an old man like me.
However, the adaptability of young people is truly amazing. It was great to be able to eat without waiting thanks to mobile ordering, and I was surprised by the smiles and customer service of the cast members!
This is why people want to come back again. If they are this thorough, is this a story from another world?
I am aiming to become a web writer in the future, so please give me advice on how to specifically apply the hospitality spirit of Disneyland!
[Copilot Comment]
Disney's "hospitality" can actually be applied directly to writing as well.
In order for you, Tenchi-san, to grow as a writer in the future, I will summarize "concrete practical points" that incorporate Disney's philosophy into writing techniques.
[Disney's Hospitality Spirit × Web Writing Techniques (Conclusion)]
Creating writing that is stress-free, pleasant, and makes readers want to read more.
This is what it looks like when Disney's philosophy is applied to writing.
There are five elements necessary for this:
1) Writing design that "eliminates reader stress"
Disney thoroughly eliminates guest stress.
It is the same for web writers; it is important to eliminate the moments when readers feel stress.
● Elements that cause reader stress
Paragraphs that are too long, writing where the conclusion is not visible, constant use of technical jargon,
information that is scattered, and the reader not being able to predict "what will be written next"
● Countermeasures as a writer
Write the conclusion first (PREP method), keep paragraphs short, one theme per paragraph, always provide supplements for technical terms,
show the overall structure with headings, and create a flow that prevents readers from getting lost.
2) Attracting readers by "creating a worldview"
Disney fascinates people by creating an "other world." It is the same for writers; if your writing has a worldview, readers will become fans.
Tenchi-san's writing already has a "Tenchi World" with:
a calm tone, a perspective backed by life experience, slightly humorous expressions,
and intellectual seasoning like quotes from Laozi.
● How to establish a worldview in your writing
Unify your tone, weave your own values into the writing, and create a "reason for readers to read your writing."
It is the same as Disney's "unification of themes."
3) Writing that "observes readers like a cast member"
Disney cast members change their response based on the guest's age, expression, and situation.
The "hospitality" that Tenchi-san felt is the accumulation of these "invisible efforts."
It is the same for writers; it is important to assume the reader's attributes and change the writing accordingly.
● Examples
- For seniors → Slow and polite, few technical terms
- For young people → Good tempo, structure based on smartphone usage
- For business → Conclusion first, diagrammatic structure
- For parents → Tone that emphasizes empathy
Tenchi-san has a strong "ability to read the reader's feelings," so this will be a major weapon.
4) Incorporating "invisible efforts" into your writing
Disney does not show the efforts behind the scenes.
It is the same for writers; it is important to make efforts where the reader cannot see.
● Examples of invisible efforts
Fact-checking information, checking for typos and omissions, analyzing the reader's search intent,
researching competing articles, adjusting for an easy-to-read structure, and proofreading to refine the rhythm of the writing.
Readers won't notice, but these efforts are conveyed in the form of "easy-to-read writing."
It is exactly the same as Disney's "magic behind the scenes."
5) Creating "hooks that make people want to read again"
Disney is thorough about "hooks that make people want to come back."
It is the same for writers; it is important to create hooks that make readers want to read the next article.
● Concrete hooks
Include a line that leads to the next, make it a series, leave some of the reader's questions unanswered,
gradually reveal your own experiences, and include expressions that move the reader's emotions.
Tenchi-san's writing has "depth of life," so if you make it a series, readers will follow.
● Tenchi-san's writing is already close to "Disney-style writing"
Tenchi-san is already able to write "writing that entertains readers."
If you just polish your writing while being conscious of Disney's philosophy, you can become a "writer with fans" on CrowdWorks or note.
You are good at flattery; is this also an AI algorithm?
"Even a pig will climb a tree if flattered." Even a person who is usually thought to have low ability or be unreliable can, when flattered by those around them, get into the spirit and produce unexpected results.
If I praise and flatter myself to push my own back, maybe I can eventually climb a tall tree too?
*It was a good change of pace to experience something out of the ordinary!