We have created the official CANPAI VINO Instagram

It has been a few months since we launched CANPAI VINO.

We built an e-commerce site,
held wine events,
visited wineries in Spain,
and have been moving forward, little by little.

And now, we have launched the official CANPAI VINO Instagram.

▼ Official Instagram
@canpai_vino

To be honest,
"The site should come first,"
"Increasing our product lineup should come first."

That is what I thought, so I put social media on the back burner.

But as I continued our activities, I realized something.

That is,

"If we want to make wine more accessible, we have to share more information."

That is what I realized.

Wine can be more casual

I myself was originally a wine beginner.

"Opening a whole bottle feels like a big commitment,"
"It seems difficult,"
"It's something for experts to drink."

I had those kinds of images in my mind.

That is exactly why at CANPAI VINO,

• A new option called canned wine
• Wine events that are easy to join
• Stories from overseas wineries

through these,

I want to bring wine closer to everyday life.

Instagram is the place to deliver that vision.

Sharing on Instagram

From now on, on Instagram, we will be sharing:

・Introductions to recommended canned wines
・Reports from visits to overseas wineries
・Information for wine beginners
・Information on wine parties and events
・Behind-the-scenes of CANPAI VINO

and more.

Things we couldn't fully convey on the e-commerce site alone.

Things we felt during the process of building the brand.

We want to share everything, including our failures.

We are just getting started.

Our follower count is still small.

But the same goes for CANPAI VINO.

A small brand that just started in 2026.

That is precisely why we want to grow it while cherishing our connection with each and every one of you.

If you are interested, we would be very happy if you could follow us.

▼CANPAI VINO Official Instagram
@canpai_vino

"Making wine more accessible in Japan."

We will continue to pursue this challenge.