To You, Suffering from AI Fatigue: PM Thinking to Avoid Being Killed by "Information Overload" — How I Stopped Chasing Efficiency and Actually Became More Efficient
The daily flood of posts about "100 Latest AI Tools." Your bookmarks just keep piling up, and you end up finishing the day still chasing your usual tasks.
Are you falling into that kind of "AI fatigue"?
Every time you introduce a new tool, you lose time adjusting settings and prompts, only to sigh and think, "It would have been faster if I just did it myself." I understand that feeling all too well, precisely because I am on the front lines, grinding through the actual work.
But this is not because you lack skills. It is a structural issue that arises from focusing too much on "how to use tools."
In this article, I will talk about PM (Project Management) thinking, which can fundamentally resolve the "AI fatigue" we face every day and truly increase your efficiency.
The "AI Trap" where chasing efficiency makes you inefficient
A while ago, I was caught in this exact trap. I introduced new tools one after another, thinking, "I can automate this task with ChatGPT" or "I'll have Claude summarize this."
But what was the result? I ended up chasing prompt tweaks and fixing errors produced by AI (firefighting), which ate away at the time I should have been spending on "management."
"I introduced these for efficiency, so why am I busier than before?"
This is a phenomenon that occurs when you treat AI as a "magic wand" and seek partial optimization without reviewing the entire "mechanism (flow)" of your work.
Managing "AI" with PM thinking
This is where PM thinking becomes necessary. It is a shift in mindset from using AI as a "tool" to managing it as a "member of the team."
For example, if you just tell a freelance designer to "make something that looks good," you won't get what you expected. You would clearly communicate the "prerequisites (requirements definition)" such as the purpose, target audience, and tone and manner.
AI is exactly the same.
But why can't you build a system "all by yourself"?
"I see, so I should define the purpose, organize my tasks, and then delegate them to AI. I think I can do that." You might have thought that.
However, unfortunately, your work will not suddenly become dramatically easier starting tomorrow. This is because many people try to do this "inventory and reconstruction of work" all by themselves and end up giving up.
The biggest reason is thatit is impossible to find the bugs in a maze you built yourself all on your own.
When you keep working within that workflow (maze) every day, the "abnormal state" of where the waste is and where the bottlenecks are becomes your normal daily life. If you try to organize your own work without an objective perspective, you will eventually just get stuck in a loop of partial optimization (firefighting), where you only "make the current way of doing things a little faster with AI."
By the way, for those who find "writing text painful" in the first place before even relying on AI, or those who are convinced they "lack writing sense," this past article might be helpful. It explains how to fix "structural bugs" in communication, even before AI comes into play.

Changing the direction of your efforts
What you need to do right now is not to learn how to use new AI tools, nor is it to force yourself to inventory your tasks alone.
It is to identify "where the bugs are in your current business structure" from the calm perspective of a third party (a system architect).
Systems may seem cold, but they are actually the kindest thing. To protect your passion and focus on the "creative work" you truly need to do, you need objective and calm rules.
If you are tired of the journey to find the "magic" of AI tools, why not start by finding the structural bugs right under your feet?
* If you want to know the big picture of a "system" that runs automatically using AI without being chased by putting out fires on the front lines, please see this summary article. I have systematized practical know-how that you can use starting tomorrow. → The "PM Blueprint" Manifesto: A blueprint for business that doesn't rely on emotion or brute force
Masa@Blue Crux
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