Promote Your LINE Stickers Here! Concrete Ways to Increase Sales

You've created LINE stickers, but how do you sell them? You want more people to know about them! We'll solve those questions for you. Now that you've gone to the trouble of making stickers, let's maximize their reach and get as many people as possible to use them!

1. How to promote your LINE stickers immediately after release

LINE stickers get the most attention right after they go on sale. Don't miss this chance—spread the word all at once!

1-1. Get help from friends and family

○ Requesting purchases and promotion
Start by having your closest friends and family buy them. If possible, it's also effective to ask them to post on social media saying, 'I bought these LINE stickers! Everyone, check them out!' SNS.

○ Tell them directly via message
LINE groups or individual messages are great ways to share the URL directly.

○ Example message
'I finally released my LINE stickers! I put a lot of effort into making them easy to use in daily life, so please check them out😊 [Sticker URL]'

1-2. Promote them on your own LINE account

* Post to your LINE Timeline/VOOM
○ Post content
Include a promotional image of the stickers (the sticker you want to highlight most, or an image that captures the overall vibe of the set), the concept behind the stickers, and the URL to the sticker store.

○ Image example
The main sticker image or a collage of several stickers.

○ Post example
'✨New LINE stickers are now on sale!✨
These stickers are great for daily use and feature lots of reactions☺️
Please check them out! [Sticker URL] #LINEStickers #CreatorsStickers #NewStickers #○○(Sticker Theme) #DailyUse'


○ Set on your LINE profile
It is also effective to use a part of a sticker for your profile picture or set a promotional message and
URL in your status message.

2. Promotion using social media (Most important!)

SNS is an essential tool for promoting LINE stickers. Understand the characteristics of each social media platform and use them effectively.

2-1. X (formerly Twitter)

It has very high diffusion power and is suitable for real-time information sharing.

〇 Posting Frequency
Post every few hours immediately after sales begin, and continue to post regularly thereafter (about 1-2 times a day). It is a good idea to change the content little by little and try to post according to the day of the week or events.

* Post Content
〇 Images/Videos
Sticker images (pick a few, GIF animations, videos of usage examples, etc.), and screenshots (with permission)

of conversations using the stickers.〇 Text
The concept of the stickers, recommended points, when they can be used, and the URL

for the sticker store.〇 Hashtags


Include multiple highly relevant hashtags.* Hashtag Examples

#LINEStickers
#CreatorsStickers
#NewStickers
#StickersOnSale#○○(Sticker theme, e.g., cat stickers, cute stickers, polite language stickers)

#Illustration
#WantToConnectWithArtists
#PleaseShare
#LINESTORE

#LINE* Others
〇 Pinned Tweet


Pin the tweet introducing your stickers to the top of your profile.〇 Requests to Influencers


Asking influential accounts to introduce them is one option, but be aware that it often involves costs.〇 Campaigns
"RT & Follow to win stickers" and other such campaigns can also be expected to have a diffusion effect.

2-2. Instagram

Visual appeal through images and videos is important.

* Post Content
〇 Images/Videos
Sticker images (stylish collages, images of usage scenarios, videos for animated stickers, etc.), images of the sticker creation process, etc.

〇 Captions
The concept of the stickers, details, recommended ways to use them, etc. Include the URL in your profile section and guide users by saying "Link in profile!".

〇 Stories
It is also good to upload how you use the stickers in your daily life or ask for user opinions using the poll feature.

* Hashtag Examples
#LINEStickers
#CreatorsStickers
#StickersOnSale
#Illustgram
#Design
#CuteIllustrations
#CharacterDesign
#○○ (Sticker theme)
#LINEStickerCreator

* Others
〇 Reels
Reels, which convey the appeal of stickers through short videos, can be expected to bring in traffic from the discovery tab.

2-3. TikTok

Short videos are perfect for showcasing the appeal of your stickers.

*Post Content
○Focus on fun and eye-catching content, such as short skits using stickers, videos showing how stickers move, or videos recreating message exchanges using stickers.

○BGM
Using trending BGM increases the likelihood of more people seeing your content.

○Caption
Include a short, easy-to-understand introduction and the URL to the sticker store (direct them to your profile).

*Hashtag Examples
#LINEStickers
#TriedUsingStickers
#RecommendedStickers
#FunnyStickers
#LINEStickerIntroduction
#○○ (Sticker Theme)
#IllustrationVideo

3. Other Free Promotion Methods

3-1. Requesting Features on LINE Sticker Introduction Sites and Blogs

○Searching for terms like "LINE sticker introduction" will help you find personal blogs and curation sites.
○If you find a site that matches the theme of your stickers, try requesting a feature via their contact form.

3-2. Introducing Them on Your Own Website or Blog

○If you have your own website or blog, write a detailed article introducing your stickers there. Sharing behind-the-scenes stories or the thoughts behind your creations will resonate more with readers.
○Be sure to include a link to the LINE Sticker Store.

3-3. Utilizing QR Codes

○Generating a QR code for your stickers and distributing it on business cards or at events is also effective.

4. Secrets to Continuous Promotion and Increased Sales

Promotion doesn't end after one post. A continuous approach leads to increased sales.

4-1. Regular Information Updates

○Don't just announce new stickers; regularly introduce your existing ones as well.
○"Today is the perfect day to use these stickers!" Introducing stickers based on seasons or events is also effective.

4-2. Interacting with Users

○Actively reply to comments and DMs on social media.
○Feedback from users like "I want stickers like this!" can provide hints for your next sticker creation.

4-3. Developing Series and Related Products

○For popular stickers, you can increase your fan base and boost sales by turning them into a series or creating related emojis and themes. Summary: Selling and promoting

LINE stickers requires steady effort and consistency. Active promotion on social media is especially important. Use the methods introduced here to get your LINE stickers to as many people as possible!

Finally

Good luck! I'm rooting for you.