Salesforce Acquires Qualified: The 'Death of the Form' and the Future of AI Sales

On December 17, 2025, news that would impact the global enterprise software market was announced. Salesforce (CRM), the global leader in Customer Relationship Management (CRM), has reached a definitive agreement to acquire Qualified, a pioneer in marketing solutions that leverage Agentic AI (autonomous AI agents). Salesforce (CRM) has reached a definitive agreement to acquire Qualified, a pioneer in marketing solutions that leverage Agentic AI (autonomous AI agents).