What I was thinking in 2022

I try to write down notes on my PC or smartphone whenever I come up with an idea, but as the years go by, I often end up adopting new tools or apps, and I frequently lose track of where I wrote things down.

However, sometimes this has the effect of a time capsule, and old notes are dug up by chance...

The following is a note I wrote on my smartphone in 2022 (I also included quotes from famous people), written just before I transferred to my current department. I don't remember what triggered it or what I was thinking when I wrote it, but since it had been decided that I would be transferring to a new department at the time, it might have been something like a declaration of determination for that move.

1) Only those who adapt to innovation will survive

I think the definition of last-mile delivery will change in about 10 years. At that time, independent contract drivers will likely be forced to change how they work, and the businesses that manage them will also be forced to make decisions about changing the direction of their business. I believe that, just as Darwin said, an era is coming where only the people and companies that adapt to innovation will win and survive.

2) Innovation in logistics arrives quietly and slowly

Product-out innovation spreads across the world in an instant once it becomes a hit (ChatGPT is a good recent example), but since logistics innovation is market-in, it arrives quietly and slowly. Such innovation does not come as a sudden, massive wave, so it is easy to find yourself swept away to a place you didn't expect before you realize it. Depending on your position and surrounding environment at that time, you could end up having already suffered significant damage. It is too late to scramble to do a SWOT analysis or work on process improvements after that happens. Luck is one factor that determines success or failure, but there is no doubt that whether or not you are prepared increases your chances of surviving.

3) The ability to verify what is optimal for you

However, when I say "prepared," I don't mean physically stockpiling supplies (though increasing assets can provide working capital in a pinch, that is only a temporary fix); I am referring to a mindset where management actively adopts flexible thinking and embraces new things. And since market-in innovation arrives quietly and slowly, it is important to maintain that mindset from now on. Furthermore, while the word "DX" (Digital Transformation) is popular these days, many tools labeled as DX (for small-scale companies) can often be substituted with things like Excel, and if you lack the ability to verify which tools are optimal for you, it is better not to introduce them blindly.

4) How people use technology

Regarding DX, automation technology is no longer just "nice to have"; it has become "essential" in many industries. If it is a labor-intensive industry, the wave of DX has likely already arrived. However, what is important is not the technology itself, but how "people" use that technology.

5) Do not resist innovation, but adopt it flexibly

Innovation has occurred several times in the logistics industry in the past. Whether you keep your antenna up and catch them, or miss them, will greatly change the future of companies (and individuals). It is quite difficult for small logistics companies to create innovation themselves, and such things can be left to IT and IoT companies, but at the very least, it is important to have a mindset of trying to flexibly adopt them rather than resisting innovation. And even if something seems unrelated to your work, thinking about whether you can connect it to your own work can be the trigger for creating small innovations around you.

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