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Is it okay to post the same content on note, Ameblo, and social media? Sharing information about Reservestock

I received a question from a participant at last night's note seminar and answered it on the spot.

I was also grateful that some participants taught me about Reservestock features I hadn't mastered after the seminar.

I thought it might be helpful for others with similar questions, so I summarized it in an article.


Is it okay if the content on note and Ameblo is the same?

There was someone who said they had been posting the same content on Ameblo and social media until now.

This is because the user base using each platform is different.

I received the question, 'If I were to start note, I'm thinking of using the same content as Ameblo, but I'd like to hear your opinion.'

Shimomayu's answer

I replied, 'It's better to change the content for blog services like note, Ameblo, and WordPress. If you post the same article later, it will be considered a mirror site and you may receive a penalty from Google.'

Regarding social media that requires logging in to each platform to use, I recognize that it is not a problem to have the same content as note or blogs.

I also asked the note AI assistant

As you recognized, the evaluation criteria for search engines and platforms regarding duplicate content are completely different between 'blogs (stock-type media)' and 'social media (flow-type media).'

I have summarized the reasoning and data that serve as the basis for each.


1. Reasons why you should change content on blogs (WordPress, note, Ameblo, etc.)

In the case of blogs, the main source of traffic is 'search engines like Google.' If you post the same content here, it is considered 'duplicate content (mirror content),' which causes disadvantages in SEO.

① Google's official stance (penalty for duplicate content)

Google officially takes the policy that 'to ensure diversity in search results, identical or very similar content will be excluded from search results or ranked lower.'

  • Basis: Google Search Central - Avoiding creating duplicate content

  • Risk: If you post the same article on multiple sites, Google cannot determine 'which one is the original,' and there is a possibility that only the site with the strongest domain power (e.g., note or Ameblo) will be displayed, and your WordPress may disappear from search results.

② Presence or absence of canonical settings

With WordPress, you can set a tag (canonical) to indicate that 'this article is the original,' but with Ameblo and note, you often cannot freely set canonical tags for other sites. Therefore, physically rewriting the content is the only workaround.


2. The basis for why copying is permitted on SNS (X, Instagram, Facebook, etc.)

Since the primary purpose of SNS is 'diffusion on the timeline' and 'notifications to followers' rather than traffic from search engines, the concept of penalties for duplication differs from that of blogs.

① Excluded from (or limited in) search indexing

Many SNS posts have the characteristic of being difficult to index in detail in Google search results (or, even if indexed, they are treated separately from blogs).

  • Basis: SNS posts are 'flow information' and lose value within a few days, so Google does not strictly judge them as 'website duplication.'

② Differences in user demographics by platform

According to data, while the user demographics using each SNS seem to overlap, there is actually a certain percentage of users who 'only look at that specific SNS.'

  • Basis: Looking at surveys such as the Ministry of Internal Affairs and Communications' 'Survey on Usage Time and Information Behavior of Information and Communication Media,' the main SNS used varies by age group and purpose.

  • Strategic validity: Posting the same content is called 'multi-channel distribution' and is recommended as a legitimate method (cross-marketing) to reach different segments.

③ Existence of 'sharing' as an official feature

SNS platforms come standard with 'share' and 'repost' features that allow you to copy and spread others' content as-is. In other words, they are designed on the premise that the same content will flood the internet, so they are tolerant of copied content.


3. However, points to be careful about even on SNS

While 'copying is okay,' it is more effective if you pay attention to the following points.

  1. Platform optimization:

    • X (formerly Twitter) is for short text and impact.

    • Instagram is for images and worldview.

    • Even with the same content, changing only the 'packaging (presentation)' is the smartest way to do it.

  2. Risk of shadowban (mass posting in a short time):

    • If you use tools to post the exact same text and links to multiple accounts or platforms 'simultaneously' too often, there is a risk of being flagged as spam (shadowbanned). It is safer to stagger the timing by a few minutes to a few hours, or change just the opening sentence.

Summary

  • Blog: The 'search engine (Google)' is the evaluator. Since duplication disperses and lowers SEO evaluation, rewriting is essential.

  • Social Media: "Humans (users)" are the evaluators. Since duplication creates the positive effect of "increasing the number of touchpoints," copying is OK.

This way of using them is a very rational decision in current web marketing.

A participant who taught me about Reservestock too 💛

I said, "I'll email each of you later. I haven't mastered the Reservestock features yet, so I need to study more," before closing the Zoom for the note seminar.

Then, after the other participants left, someone stayed behind and taught me how to use Reservestock while screen sharing!

Reservestock Instruction Manual

They asked, "Do you look at the Reservestock Instruction Manual?"

"There's something called the Reservestock Instruction Manual?!"

"It's on note, which you like, Shimomayu-san," they said, and showed me this ↓

They recommended setting it up in the order of the table of contents.

Reservestock has a feature to request customer testimonials, but... I hadn't set it up to send automatically, so I was emailing each person individually 💦

If I master the Reservestock features more, I should be able to automate it further.

I'm going to read this and study it too!

Thank you, Fujiwara-san, for teaching me 💛

Feedback on the note seminar

After this exchange following the seminar, even though I sent the thank-you email after 10 PM, some people wrote their feedback that same day!

I answered their questions, but I was also helped by being taught about Reservestock! Thank you 💛

There was also a comment saying, "I've been interested in note for years, so I wish I had taken this sooner."

There was also a comment saying, "I wanted to use it more brilliantly (lol)! It stimulated my true feelings of wanting to do so" ✨

I also received feedback saying, "I wish I had taken Shimomayu-san's lecture sooner" 😊

I also received feedback saying, 'Using AI lowers the hurdle for writing,' and 'It's also recommended for those who have accounts and have written a little, but find it hard to keep going!'

I am often asked about the differences between note and Ameblo.

I would be happy if you could consult with me again when you start using note.😊

The note seminar on Friday, 2/27 is fully booked

Thankfully, the note seminar on Friday, 2/27 is already fully booked.

I am thinking that this will be the last time I hold a note seminar in the same format as before.

Preparing to create a note membership

I am also thinking of creating a 'membership' community feature on note, and I am currently preparing for it.

I sometimes ask people I talk to on Zoom, 'I'm thinking of creating a note community, what kind of things would you be happy to see?'

There was also an opinion that 'I would like you to hold a silent work session (moku-moku kai).'

It seems there are quite a few people who have the desire to try note but are still one step away from taking action.

It might indeed be good to have mutual feedback sessions for discovering topics, or silent work sessions.◎

If there is anything you would like me to do, I would be happy if you could send me a comment or message.😊

Gift of slide materials from the note seminar that has been fully booked 15 times

For those who send 'note' via LINE, I am giving away the slide materials from the note seminar that has been fully booked 15 times.💛

(Please note that there may be a time lag as I am sending them manually.)


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