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Costa Coffee and Krispy Kreme Old Fashioned

It's been a while since I've had Costa Coffee. I decided to visit their shop in Ginza.

It's a brand where Coca-Cola acquired the Japanese distribution rights and sells bottled drinks.
Perhaps that's why AI explains it as if Coca-Cola is developing cafes using that brand, but the cafes are actually run by a different company.
The business is a joint venture between the trading company Sojitz and Royal Holdings. I imagine it must be quite difficult.

After all, the biggest profit driver in the cafe business is the retail side that leverages brand power, and since another company already holds those rights, it's like a brand that's just an empty shell.
They are increasing the number of stores, but the one that opened inside a building in Aoyama-itchome was previously a Royal-managed Standard Coffee location. It doesn't mean the group's overall sales or store count has increased.

I can't help but wonder if it's okay here, given how quiet it is.

I decided to order an iced flat white.

Perhaps they are targeting inbound demand... since it's a brand recognized in the UK and Europe, there are probably people who prefer this place over Starbucks.
A family with British accents was drinking coffee.
The shop staff are also bilingual.
There's an atmosphere of bluntness mixed with friendliness, common in restaurants run by returnees, which makes me feel a bit uncomfortable.
That said, the shop is spacious, and if you can forget the presence of the staff, it's a nice place (laughs).

They put a thick, creamy foam on top of the flat white.
It's as sturdy as Starbucks' mousse foam.
I laugh at the strangely guilty pleasure of it not breaking down even after some time has passed. It's convenient for meetings, which I appreciate.


Krispy Kreme donuts are calling my name.

I realized I hadn't eaten a donut in a while...
I wouldn't go so far as to call myself a donut lover.
But sometimes I just can't help but want one.
Especially the melt-in-your-mouth quality of Krispy Kreme, which is the reason for the 'Kreme' in their name, and it's a deliciousness you don't find in other donuts.
It's a texture I can recall vividly.
They had a wide variety of summer campaign products.
Among them, the chocolate banana and pineapple stood out.
I knew the chocolate banana would be good without even trying it, so I chose the pineapple.

It's an arranged version of an old-fashioned donut, and come to think of it, this is my first time eating an old-fashioned at Krispy Kreme.
I was very curious to see how Krispy Kreme would arrange an old-fashioned, which is known for its crunchy texture.

The dough was very unique. It looked exactly like an old-fashioned. The surface was bumpy and seemed to be crumbling in places.
I take a bite.

It breaks with a crunch against my front teeth. The texture is exactly like an old-fashioned, but the moment it enters my mouth, it's crispy and then immediately melts away.
In other words, this is also 'Krispy' and 'Kreme'.
The original glazed, which is fluffy and just melts away, is good, but this one, with its rich variety of textures, is delicious.
A favorite.

Pineapple fibers are kneaded into the dough, and there's a pineapple juice sauce on top. The combination with white chocolate and powdered sugar is very refreshing.
And elegant.
I felt like I got a good deal.


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