7. What are the problems with selling without sales?

◆ My Entrepreneurial Story
1. I was released from the blacklist!
2. Nagayama-san, why did you fail?
3. My alma mater, Zeze High School, was selected for the Senbatsu tournament!
4. For a solo entrepreneur to reach 1 million yen in monthly sales
5. It took too much time per customer
6. Why did I focus on attracting customers?

Last time,

I wanted to create a situation where I could sell without having to do sales,
so

I worked hard on attracting customers,
and as a result, I made full use of Twitter, Facebook,
and also SEO (Search Engine Optimization)
to do so.

Using a powerful offer called
"Free Diet Monitor"

I became able to
attract customers,

and in the process, I learned how to have them start
as a free diet monitor
from the counseling session,

and I was able to create a situation where
over 90% of the people who applied
for the free diet monitor would start.

However, there was a big
problem with this.

What was that, you ask?
It was...

That is...

Most prospective customers wanted to participate in the free diet monitor
via the web,

came to the Diet Cafe,

and after receiving my counseling,
over 90% of them would start.

At first, I was doing it for 20 days for free,
but that took too long to generate revenue, so I changed it to 10 days free halfway through,

but since one bottle of protein
was for 10 days, but I wanted them to do it for 20 days in a row,

I had them buy the other bottle for 6,000 yen with a money-back guarantee,

and that is what I was doing.

And so, the method of using protein for a meal replacement diet
is scientifically bound to make you lose weight,

so almost certainly, within 20 days,
you would see results of about -2kg,

so even those who came as free diet monitors

"I want to continue more, so
I would like to buy protein."

That is how it turns out.

Therefore, even without doing any sales at all,
protein
sells consistently.

However, since the unit price and profit margin were low,
it was not a profitable business model
on its own.

So, originally,
where should the profit have been made...

To be continued.

Hiroshi Nagayama

Next article,
⇒ 8. Originally, where should the profit have been made...

————————————————–
■ Register for LINE@ and receive 7 major benefits!
————————————————–

・List of 51 seminar customer attraction strategies
Free distribution (PDF format)

・How to create the world's easiest "personal story"
that grabs customers' attention (audio material distribution)

・The one and only solution for people who
cannot connect posts on Facebook or blogs to
customer attraction or sales (audio material distribution)

・What is the fundamental difference between people who sell
and those who don't in individual consultations? (audio material distribution)

If you are interested, please register
for LINE@ here.
↓