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Can Stadiums Become the Region's Largest Disaster Prevention Hubs? | Connecting Clubs Nationwide to a Disaster Support Network

Japanese Soccer Industry Theory | Questions for Becoming the World's Best
*This article is part of a series that explores the front lines and mechanisms of Japanese soccer, starting from questions born from the Kindle book 'Japanese Soccer Industry Theory'.

A disaster prevention hub was built at a soccer field.

In July 2026, the opening event for the 'JFA Disaster Prevention Hub' was held at J-Village in Fukushima Prefecture.

Soccer experiences.

Making disaster lanterns.

Disaster prevention quiz stamp rally.

Experience games to learn about disaster prevention.

It is an event where everyone from children to the elderly can learn about disaster prevention while enjoying sports.

The 'JFA Disaster Prevention Hub' is an initiative that the Japan Football Association has been promoting since 2025.

It is equipped with functions that allow it to operate independently for about a week without receiving external support when a disaster occurs.

Furthermore, it aims to deliver support through sports to the areas surrounding the hub.

In the first year, they were established in five locations: Hokkaido, Fukushima, Chiba, Osaka, and Kumamoto, with plans to expand to about 25 locations nationwide in the future. J-Village is one of them.

The disaster prevention hubs also utilize trailer houses that can operate even in situations where electricity, water, and communication environments are limited, as well as mobile barrier-free toilets.

Exhibitions of this equipment and disaster prevention workshops are also being held at venues for Japan national team matches.

Do not let soccer facilities be places only for playing soccer.

Enjoy sports in normal times.

Support the region in times of disaster.

I believe this way of thinking greatly expands the social value that Japanese soccer possesses.

And as I watched this initiative, I thought:

Couldn't we connect JFA's disaster prevention hubs with J.League clubs across the country?

The J.League already has disaster prevention initiatives in place

There is something we must confirm first.

It is not as if the J.League and its clubs have not been working on disaster prevention until now.

The "Sonaeru Japan Cup," where clubs and supporters across the country learn about disaster preparedness, is also being conducted in collaboration between the J.League and companies.

Started in 2021, this activity involves J.League clubs nationwide using their influence and ability to engage the community to spread awareness about preparing before a disaster occurs.

Furthermore, disaster prevention functions are cited as an important theme in the future vision for stadiums presented by the J.League.

Power self-sufficiency.

Securing daily water supplies.

Communication methods.

Toilets and showers.

Living spaces.

Medical functions.

Stockpiling of supplies.

Universal design.

This is the concept of making stadiums places where local residents can evacuate in an emergency.

Even in official J.League content, a future vision is presented where stadiums are utilized as large-scale base camps or evacuation sites for residents during disasters, serving as "disaster prevention hubs."

In other words,

"What if we turned stadiums into disaster prevention hubs?"

The idea itself is not entirely new.

There are already awareness-raising activities in place.

There are also concepts for stadiums equipped with disaster prevention functions.

Disaster prevention events are also held in each region.

What I want to consider this time is what comes next.

Can we connect the disaster prevention functions of individual facilities with clubs, supporters, sponsors, transportation, lodging, and logistics nationwide to evolve them into a disaster support network that actually works?

That is the proposal.

Stadiums already have the capacity to accommodate people.

Stadiums are equipped with many functions that can serve as bases during disasters.

They have large spaces.

They have restrooms.

They have lighting.

They have power sources.

They have broadcasting equipment.

They have large video screens.

They have food and beverage facilities.

They have parking lots.

They have first-aid rooms.

They have flow lines for guiding large numbers of people.

And they have operational experience in safely accommodating tens of thousands of visitors.

On match days,

where do we let people in from?

Which passageways should be used?

How can congestion be avoided?

How should we respond to those who are feeling unwell?

How should we guide lost children?

How should we coordinate with public transportation?

How should we share information with the police and fire department?

Various operational procedures are in place.

This is not exactly the same as operating an evacuation center during a disaster.

However, the experience of safely receiving, informing, and guiding large numbers of people can also be applied to disaster prevention.

Stadiums possess not only facilities, but also

the operational capacity to receive people

.

Clubs are organizations that are connected to the community.

What is needed for a disaster prevention hub is not just a building.

It requires an organization to run it.

J.League clubs are already connected to many stakeholders on a regular basis.

Local governments.

Police.

Fire departments.

Medical institutions.

Sponsor companies.

Transportation operators.

Schools.

Shopping districts.

Community organizations.

Volunteers.

Supporters.

We do not wait until a disaster occurs to build relationships.

We see each other on a daily basis.

We cooperate during every home game.

We hold community events together.

The club's strength is not that it is a disaster prevention expert agency itself.

It is that it connects various local organizations during normal times.

That is it.

We will utilize that network for disaster prevention as well.

The club is not taking over the roles of the fire department or local government.

Disaster prevention command is handled by the administration and specialized agencies.

The club acts as a hub that connects people, information, and facilities.

Turning clubs nationwide into 'Disaster Prevention Partnership Clubs'

It is not possible to equip every stadium with the same scale of disaster prevention facilities.

There are many cases where clubs do not own their stadiums.

The locations of the facilities also differ.

Areas at risk of tsunamis.

Areas prone to flooding.

Areas requiring preparation for earthquakes.

Heavy snowfall regions.

Areas where volcanic impact is a concern.

The necessary functions also differ between large cities and regional cities.

Therefore, we will not uniformly turn all stadiums into 'large-scale evacuation centers'.

We will classify them according to their roles.

Core disaster prevention hub

Equipped with facilities to operate independently for a certain period.

Electricity.

Water.

Communication.

Stockpiles.

Toilets.

Showers.

Medical care.

Accommodation.

Logistics reception.

JFA disaster prevention hubs and large-scale stadiums are potential candidates.

Regional evacuation hub

Using match venues and club facilities for temporary evacuation, supply distribution, and information provision.

Roles are determined based on the scale of the facility and the local government's disaster prevention plan.

Information liaison club

Even if the facility itself does not become an evacuation center, it delivers disaster prevention information using club apps, social media, and supporter networks.

Logistical support club

Clubs located away from the disaster-stricken area provide supplies, donations, personnel, vehicles, and accommodation.

Not every club needs to have the same role.

Clubs register what they and their region can do during normal times.

We will network clubs nationwide as

J.League Disaster Prevention Liaison Clubs

.

Facilities used only during disasters are difficult to maintain

The difficult part about disaster prevention equipment is that it is not used unless a disaster occurs.

We put stockpiled goods in a warehouse.

We place generators.

We purchase trailers.

However, if they are not used for many years, we will not notice breakdowns or deterioration.

Fewer people will know how to operate the equipment.

Stockpiled supplies will also expire.

It is meaningless if it cannot be used when the time comes.

Therefore, we use them during normal times.

Trailer houses are used as operational headquarters or first-aid rooms on match days.

Power supply equipment is tested during events and for food trucks.

Emergency communication systems are checked for functionality on a regular basis.

Stockpiled food is used at local events as it nears its expiration date and is replaced with new stock.

Mobile toilets are lent out for tournaments and local events.

Disaster relief beds and partitions are actually assembled during evacuation shelter experience sessions.

We do not let disaster prevention equipment sit idle except during disasters.

By using them routinely for matches and local events,

we increase the number of people who can operate them,

discover malfunctions,

and secure funds for maintenance.

Turning match days into days for learning about disaster prevention

Disaster drills are important.

However, the number of participants tends to be limited.

Sometimes, only the same local officials and neighborhood association members participate every year.

On the other hand, many people gather for J.League matches.

Children.

Young people.

Families.

The elderly.

Away supporters visiting from outside the region.

There are people who do not participate in regular disaster drills.

Therefore, we will make it possible to experience disaster prevention a little bit on home game days.

Answer a disaster prevention quiz before entering.

Tour emergency toilets.

Charge your smartphone from a power supply vehicle.

Register your family's evacuation site in an app.

Check the evacuation routes inside the stadium.

Players and mascots call for disaster preparedness.

Introduce how to display emergency information at halftime.

After the match, only those who wish to do so participate in a short evacuation drill.

There is no need to conduct large-scale drills at every match.

We will not limit it to just one disaster prevention day per year.

We will incorporate small lessons into the daily match-viewing experience.

People who came to enjoy soccer will take home one piece of disaster prevention knowledge while they are at it.

At J-Village events as well, a format that combines sports experiences with disaster prevention workshops is being adopted, allowing families to learn while having fun.

Instead of just talking about disaster prevention as a "scary topic",

we will make it a culture that people can learn while having fun.

We will turn club apps into information networks for times of disaster.

In times of disaster, accurate information is essential.

However, some people do not have their local government's disaster prevention app installed.

Some people do not follow their local government's social media accounts.

On the other hand, supporters check their club's official app and social media on a daily basis.

Match information.

Player information.

Tickets.

Traffic information.

Merchandise.

We will use those daily touchpoints during disasters as well.

However, this does not mean the club will independently judge and broadcast disaster information.

We will automatically link information from local governments and public institutions.

The club app will include:

Designated evacuation centers.

Water supply locations.

Road closures.

We will make it a culture that people can learn while having fun.

Status of transportation.

Status of stadium opening.

Call for supplies.

Call for volunteers.

Multilingual information.

and so on will be displayed.

It is not just for those living in the hometown.

It is also necessary for away supporters visiting for a match.

If a disaster occurs in a town you are visiting for the first time, you will not know where to evacuate.

Linked with match tickets,

disaster prevention information based on your current location

will be displayed.

If a disaster occurs on match day, information will be sent to all scheduled attendees at once.

The club app will become a gateway that delivers not only soccer information but also regional safety information.

Protecting away supporters too

When we talk about disaster prevention hubs, the focus is usually on protecting hometown residents.

Of course, that is the top priority.

However, on match days, many people come from outside the region.

Away supporters.

Families who have come from afar.

Tourists.

People visiting for work.

Those unfamiliar with the area feel more anxious during a disaster.

Should I go back to the station?

Should I stay at the stadium?

Can I get to a hotel?

Are the trains running?

Where can I get water?

Clubs will prepare evacuation plans that include away supporters.

When purchasing tickets,

Evacuation sites.

Emergency contact methods.

Apps for receiving information.

Available accommodation facilities.

Procedures for when you cannot return home.

will be provided.

In areas with an AWAY BASE, it can be used as a temporary information hub in front of the station.

Normally used for tourist information and luggage storage, in the event of a disaster, it provides:

Traffic information.

Evacuation shelter guidance.

Smartphone charging.

Simple supply distribution.

Multilingual support.

We will provide these services.

Welcoming away supporters is not just about inviting them to shops on match day.

Ensuring they can return home safely in an emergency

is also a form of regional hospitality.

Repurposing away buses for disaster transport

In a previous article, I proposed an 'away bus' system that consolidates travel demand split by club and region, allowing for the shared use of buses and trains.

In the event of a disaster, this transportation network takes on a different meaning.

Transporting disaster victims to safe areas.

Transporting people unable to return home to accommodation facilities.

Transporting support personnel to disaster-stricken areas.

Transporting supplies to relay hubs.

Prioritizing the movement of the elderly and people with disabilities.

If there is a partnership with bus companies and travel agencies during normal times, there is no need to search for contractors from scratch after a disaster occurs.

However, tourist buses and chartered buses are not always guaranteed to be available during a disaster.

Driver safety.

Road conditions.

Fuel.

The location of the vehicles.

Requests from the government.

There are various conditions.

That is why, in normal times,

we determine which company can provide how many vehicles.

Whether there are wheelchair-accessible vehicles.

Which region they will be responsible for.

Whose request they will operate under.

Who will bear the costs.

We decide these things in advance.

The joint transportation network for away games will switch to a regional transport network during disasters.

Using STAYX as a lodging network for supporters and evacuees

When a disaster occurs, there are people who cannot be accommodated by evacuation centers alone.

The elderly.

Families with infants and young children.

People with disabilities.

People with chronic illnesses.

Pregnant women.

People living with pets.

Also, support personnel entering the disaster area need places to stay.

Firefighting.

Medical care.

Government officials.

Volunteers.

Facility restoration technicians.

Logistics personnel.

Media.

STAYX, which I proposed previously, is a network of accommodations that supports sports expeditions.

In normal times, it hosts supporters and teams.

In the event of a disaster, a portion of it will be used for:

Accommodating support personnel.

Welfare evacuation.

Temporary family stays.

Wide-area evacuation from disaster-stricken regions.

It will be used for these purposes.

This does not mean all hotels will become evacuation centers.

There will also be regular guests.

The employees themselves will also be affected by the disaster.

The facilities themselves may also sustain damage.

Therefore, for each hotel,

Capacity for evacuees.

Barrier-free facilities.

Emergency power supply.

Meal support.

Pet-friendly accommodations.

Distance to medical institutions.

Parking for large vehicles.

These and other details are registered in advance.

Clubs, local governments, travel agencies, and hotels will be able to check this information via a shared system.

The reservation network used during normal times will also be utilized during emergencies.

Connecting sponsor company logistics to disaster relief supplies

Clubs have a diverse range of sponsor companies.

Food.

Beverages.

Logistics.

Automobiles.

Construction.

Telecommunications.

Finance.

Medical care.

Retail.

Hotels.

IT.

There are companies that already handle items needed during disasters.

However, if you suddenly ask sponsor companies,

'A disaster has occurred, so please provide something,'

they cannot act immediately.

They have inventory.

They have contracts.

They have transportation methods.

They need to decide which regions to support and who the points of contact are.

Therefore, we register the roles of each sponsor company during normal times.

Beverage companies provide water and drinks.

Food companies provide preserved food.

Logistics companies provide warehouses and transportation.

Automotive companies provide vehicles and power supply.

Telecommunications companies provide communication environments.

Construction companies provide facility restoration.

Retail companies provide procurement of goods.

Financial institutions provide donations and payment processing.

IT companies are the information infrastructure.

It is not about clubs collecting goods from sponsors for free.

We will sign disaster response agreements and determine costs and compensation in advance.

For companies that provide support, we will communicate their achievements to the region.

We will evolve sponsorship activities beyond mere advertising into

joint investments that enhance regional resilience

.

Logistics for regular regional product shipments are also useful during disasters.

For the regional product away-game subscription service, we proposed a system to jointly store, pack, and deliver products from multiple businesses.

That logistics infrastructure can also be used during disasters.

Regional trading companies.

Shared warehouses.

Packing hubs.

Delivery service providers.

Local stores.

Places that move goods on a regular basis can become supply relay hubs during disasters.

However, sending goods to disaster-stricken areas without a plan will only cause confusion.

What is needed.

The amount needed.

Where to deliver it.

The recipients.

Inventory status.

Road conditions.

These must be shared.

We will connect JFA disaster prevention hubs, J.League clubs, local governments, and logistics companies through a common system.

Disaster-stricken areas will register the necessary supplies.

Nearby supporting clubs will check their inventory.

Logistics companies will determine the optimal hubs and transport routes.

Donations from supporters will be used as funds to purchase the necessary items.

We are not asking people to bring items to the stadium.

Send the necessary items, to the necessary places, in the necessary quantities.

We will adhere to the fundamentals of logistics.

Supporters can be a great force even during disasters.

A major asset of the J.League is its supporters.

Many people gather for home games.

They follow the club's social media.

They have an attachment to their region.

Many would likely want to help those in need.

In past disasters, clubs and supporters have conducted fundraising, provided supplies, and engaged in volunteer activities.

However, heading to disaster areas based solely on good intentions can be dangerous.

They congest the roads.

They rely on the local area for food and accommodation.

They sometimes bring in supplies that are not needed.

Supporters should not be mobilized as disaster volunteers without restriction.

Therefore,

J.League Disaster Prevention Supporter Registration

will be created.

Interested individuals register during normal times.

First aid.

Evacuation center management.

Information organization.

Supply sorting.

Multilingual support.

Childcare.

Vehicle operation.

IT.

Medical qualifications.

They register what they can do.

They receive basic training.

In the event of a disaster, recruitment will be based on requests from official organizations such as local governments and social welfare councils.

We will not head to the site on our own.

Only those with the necessary skills will go to the designated locations.

Those who cannot participate will provide support through donations or by purchasing local products.

We will transform the goodwill of supporters into safe and effective support.

Do not demand unpaid sacrifice from disaster prevention supporters.

When the word 'volunteer' is used, it is often assumed that everything should be done for free.

However, long-term support costs money.

Transportation expenses.

Accommodation costs.

Food expenses.

Insurance.

Equipment.

The burden of taking time off work.

If these are pushed onto individuals, only those with financial means can participate.

Short-term local activities might be fine as unpaid work.

However, for deployments to distant areas or activities requiring specialized skills, we will pay for actual expenses and provide compensation.

Clubs.

J.League.

Local governments.

Sponsors.

Donation fund.

We will use multiple sources of funding.

We will not treat the goodwill of supporters as cheap labor.

Support includes ensuring safe activities and a safe return home.

Home and away teams supporting each other during disasters

In the J.League, clubs play against each other every week.

We compete in matches.

However, regions can support one another.

For example, suppose a hometown is hit by a disaster.

The club scheduled to play them next.

Clubs with which they have interacted in the past.

Regions that have conducted hometown exchange programs.

Regions that have created joint products using local goods.

Regions connected through away game expeditions.

If such relationships exist, we can provide support where faces are known.

We will confirm what the affected region needs.

We will prepare rear support bases.

We will secure accommodation for supporters.

We will conduct fundraising.

We will purchase products from the affected region.

After recovery, supporters will visit the town again.

Let's not limit the relationship between hometowns to just match days.

We will help each other during disasters and support recovery through tourism and purchasing local products.

Compete in matches, support each other during disasters.

Having clubs across the country leads to regional peace of mind.

Benefits for Local Governments

For local governments, disaster prevention partnerships with stadiums and clubs hold great value.

You can gain new evacuation centers.

You can deliver disaster prevention information to the younger generation.

You can communicate information to people visiting from outside the region.

You can connect with the technology and logistics of sponsor companies.

You can inspect facilities through regular events.

You can access the large community known as supporters.

On the other hand, local governments must not leave disaster prevention entirely to the clubs.

Designation of evacuation shelters.

Command and control.

Accuracy of information.

Welfare evacuation.

Distribution of supplies.

Safety management.

These are led primarily by the local government.

Clubs hold formal roles within the municipality's disaster prevention plan.

Agreements are established during normal times.

Training exercises are conducted.

Roles and responsibilities are confirmed.

We move beyond relationships limited to disaster prevention events toward relationships that can actually function in a crisis.

Benefits for the club

Disaster prevention activities may not generate direct revenue for the club.

They also incur equipment costs and operational burdens.

Even so, there is immense value in becoming a club that is needed by the community.

Because the club exists, information during a disaster reaches people.

Because the club exists, relief supplies are gathered.

Because the club exists, evacuation sites are known.

Because the club exists, children learn about disaster prevention.

Because the club exists, support from distant regions arrives.

As such achievements accumulate, the perception of the club changes.

The significance of the club's existence is conveyed even to residents who have no interest in soccer.

Relationships with local governments and companies also deepen.

Sponsorships also expand from simple advertising to investments in regional safety.

To ensure that disaster prevention activities do not become a burden on club management, appropriate funding is received from local governments and sponsors.

We are not doing this for free just because it is a community contribution.

We will make it a sustainable business as a necessary function for society.

Benefits for supporters

Supporters can gain knowledge about disaster prevention.

They can confirm evacuation sites for their families.

They can learn first aid.

They can use their skills to support the community.

Even if a disaster occurs while traveling for an away game, they can obtain information through the club app.

Going to the stadium will lead not only to watching the game, but also to knowledge that protects themselves and their families.

Above all,

the pride that the club you support becomes a presence that protects the town where you live

will be born.

We will not make participation in disaster prevention activities an obligation for supporters.

It is fine if there are people who only want to enjoy soccer.

Those who can participate will get involved in ways they are able to.

Answering disaster prevention quizzes.

Checking stockpiled supplies.

Donating money.

Taking training sessions.

Participating in regional drills.

You can participate at your own level of involvement.

Benefits for local residents

The stadium's disaster prevention functions are useful even for those who are not interested in soccer.

It serves as an evacuation site during disasters.

You can receive supplies.

You can access power and communication services.

It leads to medical and welfare support.

In normal times, you can participate in disaster prevention events and health activities.

The stadium will no longer be a facility used only on match days.

By visiting regularly, local residents will be able to reach it without hesitation during a disaster.

Location of restrooms.

Entrances.

Evacuation routes.

Reception areas.

Knowing these things in advance leads to peace of mind during emergencies.

Benefits for sponsor companies

Companies can support the region by leveraging their strengths, rather than just making donations.

Logistics companies provide transportation.

Beverage companies provide water.

Food companies provide stockpiles.

Telecommunications companies provide information.

Automobile companies provide power supply and transportation.

Insurance companies provide disaster prevention education.

IT companies provide data infrastructure.

Hotels provide accommodation.

Construction companies provide restoration.

Each company has a role.

Their activity track record can be visualized in terms of:

How many people received disaster prevention education.

How many supplies were stockpiled.

How many drills were conducted.

What kind of support was provided during a disaster.

These can be visualized in this way.

Corporate social contribution remains not just as advertising, but as actual regional disaster prevention capability.

Leaving no region without a stadium behind

Not all clubs have large-scale stadiums.

There are also regions where stadiums are far from urban areas.

Due to disaster risks, the stadium itself may not be suitable as an evacuation site.

In such cases, we combine it with other facilities.

Clubhouses.

Practice fields.

Schools.

Gymnasiums.

Commercial facilities.

AWAY BASEs in front of stations.

Local hotels.

Sponsor company warehouses.

There is no need to gather everything in one building.

We will use multiple facilities as a network.

The stadium is a hub for information and people.

Hotels are for lodging.

Warehouses are for supplies.

Schools are for evacuation.

Transportation companies are for movement.

Club apps are for information.

We will share the roles.

The expression "making the stadium a disaster prevention hub" is symbolic.

The true purpose is

to connect regional disaster prevention resources with the club at the center

.

Create evaluation indicators for disaster prevention hubs

To ensure that installing equipment is not the end of the process, we will create common evaluation indicators.

How many hours can the emergency power supply be used?

How many people can the water supply support?

How many communication methods are available?

Are there barrier-free restrooms?

Can it accommodate welfare evacuation needs?

Are stockpiled supplies being updated?

How many times a year were drills conducted?

How many club staff members have received training?

How many supporters are registered?

Is there an agreement with the local government?

Is there collaboration with nearby hotels and logistics companies?

Is there support for multiple languages?

However, we will not make this a simple ranking.

This is because clubs in large cities with well-equipped facilities would have an advantage.

How much has it improved since the previous year?

Is it suited to the region's disaster characteristics?

Has resident participation increased?

Were issues corrected during actual drills?

We will evaluate the improvements.

We will not make disaster prevention functions a formal checklist item for stadium licensing.

We will ensure that excessive burdens are not placed on clubs that are not facility owners.

We will evaluate the roles and improvements for each region.

Connecting JFA Disaster Prevention Hubs with the J.League

The goal is to have approximately 25 JFA Disaster Prevention Hubs nationwide.

Meanwhile, the J.League has clubs all across the country.

JFA hubs will serve as core facilities equipped with equipment and supplies.

J.League clubs will serve as points of contact with local residents, municipalities, sponsors, and supporters.

Prefectural football associations will connect with local grounds, coaches, and schools.

We will divide the strengths of each.

JFA will handle national standards, training, and core facilities.

The J.League will handle the network of clubs and supporters.

Clubs will handle implementation in the community.

Municipalities will handle disaster prevention planning and command.

Companies will handle equipment, logistics, and technology.

Supporters will handle awareness, participation, and support.

We will clarify the roles.

We will not let JFA Disaster Prevention Hubs remain as 25 isolated locations.

We will connect them with clubs and local facilities nationwide,

Japan Soccer Disaster Prevention Network

We will develop it into.

A nationwide soccer network is also meaningful during disasters.

The J.League has clubs all over the country.

There are home and away games.

Every year, many people travel between towns.

Clubs are connected to each other.

Supporters are also connected to each other.

Sponsor companies are also located nationwide.

Usually, we use that network for matches.

Match schedules.

Tickets.

Away trips.

Broadcasting.

Merchandise.

Information dissemination.

However, when a disaster occurs, it can be used in a different way.

Convey information from disaster-stricken areas to the rest of the country.

Collect necessary supplies.

Transport supporters.

We will secure accommodation.

We will collect donations.

We will buy products from disaster-stricken areas.

We will visit those towns again after recovery.

Things that one club cannot do alone become possible when clubs across the country connect.

Turning stadiums into the region's largest disaster prevention hubs

Stadiums are places where matches are held.

Players compete.

Supporters cheer.

They celebrate victories.

They lament defeats.

That role remains central.

However, they can also create value for the community on days when there are no matches.

Children learn about disaster prevention.

Residents check evacuation routes.

Companies test their equipment.

Club staff conduct training.

Supporters learn how to provide support.

And when a disaster strikes, the stadium lights turn on.

Information is delivered.

Water is distributed.

People gather.

Buses are in operation.

Hotels accept relief workers.

Sponsor logistics transport supplies.

Support arrives from clubs across the country.

JFA Disaster Prevention Hub.

J.League Club.

Stadium.

Club App.

Away Bus.

STAYX.

AWAY BASE.

Sponsor Logistics.

Supporter Network.

We are connecting things that were previously considered separately, all for the purpose of disaster prevention.

Can we make stadiums the region's largest disaster prevention hubs?

Can we turn clubs nationwide into a network that supports each other during disasters?

The presence of a club makes the community a little safer.

Being a supporter becomes a power that protects yourself and others.

A nationwide soccer network will enhance the resilience of Japanese society.

If such a future is realized, I believe the social value of the J.League and Japanese soccer will grow even further.


Thank you for reading until the end.

This article is part of the series, "Questions Born from the Theory of the Japanese Soccer Industry."

The JFA is promoting the development of "disaster prevention hubs" that can operate independently for a certain period during disasters.

The J.League has also presented a future vision of disaster prevention awareness activities and utilizing stadiums as evacuation and support hubs.

What I have proposed this time is a concept to develop these efforts beyond individual facilities and events into a disaster support network that connects clubs, local governments, companies, supporters, transportation, lodging, and logistics across the country.

In normal times, enjoy soccer.

In times of disaster, protect the community.

I hope that stadiums will become entities that fulfill both roles for the town.

Makoto Aoii
MA Publishing

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