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Is note dead? Shut up.

The 92% of the world that people who shout "note is dead"
will never realize.


"Since X added an article feature, note is finished!"

Lately, posts like this
have been increasing like crazy.

Every time I see that, I grin.
If anything, I even feel a little bit of gratitude.


Why, you ask?


You'll understand the reason if you read until the end.

In this article,
I will explain with data
how misguided the "note is dead" theory is.

For those who want to earn money on note but are anxious,
and those who are tired of being swayed by numbers on X.

Please give me just 5 minutes.

By the time you finish reading,
the view you see should have changed.


The common trait of people saying "note is dead"

I'm going to make a slightly mean observation.

Take a good look at the creators
who are shouting "note is dead."

They have one thing in common.


They are all people who could only bring
people to note from X
.


Make it go viral on X,
post a link, and send them to note.

You only had one traffic source.

That's why the moment X added an article feature, people started saying,
"note is dead, isn't it?"

I understand how you feel.

But that's just because you
weren't utilizing the power of note properly.

It's not that note is over;
it's just that their method stopped working.

Here, I will show you some critically important data.

The official IR materials
that note Inc. publishes for investors.

It clearly states there
where note readers come from.

Traffic sources to note (average from June to November 2025):

  • From Google search, etc.:approx. 42%

  • From note's recommendation feature:approx. 31%

  • Bookmarks or direct URL entry:approx. 12%

  • From SNS like X or Instagram:approx. 8%

  • Other: approx. 6%

Take a good look at this.

Traffic from SNS is only 8%.

92% of note readers
come to note without any connection to X.

Google search and
note's recommendation feature,
these two alone account for 73%.

Furthermore, according to note's official press release,
the share from SNS was 20% three years ago, but it has now dropped to 8%.

Year by year, note has strengthened
a structure where articles are read
without relying on SNS.

The "note is dead" crowd
judged it as "over" by looking at only 8% of the whole picture.

They didn't even know about the other 92% of the world.


"External links don't get reach" is also a lie.

There is one more claim I see often.

The idea that "due to X's algorithm,
X articles get reach, but external links don't."

It is true that X articles are easier to get reach with.
I won't deny that.


But is it true that external links don't get reach?


Let me share just one recent example of mine.

When I posted a certain post,
the impressions of the original post reached700,000.And I posted a link to note as a reply to that post.

The impressions for that reply were140,000.

On X, it's said that a
transition rate from a post to a reply of10% is excellent.

10% of 700,000 is 70,000. My reply was 140,000.
20%. Easily exceeded.

External links don't get reach?


No, they are getting reach just fine.


In the end, even the people who say "external links don't get traction"
are just
people who couldn't get traction with their own methods.

They are just blaming the algorithm for that.

It is a fact that X posts are given preferential treatment.

But that doesn't mean
links to note are dead.

They work perfectly fine depending on how you do it.

You should just do X posts too.
You should just post links in your replies too.
You should just use Threads too.

It's just a case of people who can only use one platform
saying "the others are finished"
.


A story about how I was earning money on note
even with under 1,000 followers

Let me talk a little bit
about myself here.

I have been earning money on note since before I even had
1,000 followers on X.

I have about 4,600 followers now, but
honestly, this number

is really small
compared to influencers. I'm not a big account or anything.

So why was I able to earn money?

The answer is simple:
it's because I didn't rely only on social media,
but was able to attract readers within note.

Please remember the data from earlier.

73% of note readers
come from search and recommendation features.

I have been writing articles with this in mind from the start.

That's why it didn't matter that I had few followers on X.
I was able to meet readers within note.

What I want to convey here is this.

People with many followers
can certainly use social media as a weapon.
That is a fact.

But you know,
there is a chance even for people with few followers.

If you know how to attract customers within note,
you can compete regardless of your social media follower count.

Of course,
utilizing social media increases your explosive potential.

I am currently creating various routes using X and note,
and Threads and note.

But just because of that,
it is absolutely not the case that
you can't sell with note alone.

I myself
have been achieving results on note
since I had fewer than 1,000 followers.

And in fact, in my open chat,
there are people who say,
I learned about Neo-san through note,or ChatGPT recommended Neo-san's articles.

There are many people like this.

That is the best proof.


note is doing great.

From here on,
I will explain what is happening with the note platform itself right now.

Setting aside emotional arguments, I will just present the numbers.

There are approximately 86.6 million people using note every month.

The volume of articles being read
is 1.6 times higher than the previous year.

Compared to three years ago,it has increased by 3.2 times.

The number of members has exceeded 10 million.

The average annual sales of the top 1,000 earners on note
is 13.32 million yen.That is over 1.1 million yen per month.

As for the performance of note, Inc.,
sales are up 25% from the previous year.

Profits areabout 5 timeswhat they were last year.
Collaboration with Google and NAVER is progressing,
and it has also been adopted for national AI projects.


How is this considered dead?


And here is the most important point.

On February 12, 2026,
note completely overhauled its
recommendation engine.

The AI now deeply analyzes the content of articles,
drastically improving the accuracy of delivering articles tailored to each reader's preferences.

The results are already showing in the numbers.
In a verification conducted in January 2026, compared to the previous year,

article impressions increased by 4.3 times.
Article views increased by 2.2 times.
The rate at which other articles are read increased by 1.5 times.

In other words, if you write good articles,
even with zero followers,
the environment is now set for them to reach readers
.


People who set off 'fireworks' and people who 'till the fields'

Here, let me talk about one thing I have been thinking about for a long time.

The world of SNS is like fireworks.

You set them off, and they light up the night sky for an instant.
Everyone looks up and says, 'Wow!'
But they disappear in a few seconds. By tomorrow, no one remembers them.

If you don't keep setting off the next fireworks, you will be forgotten entirely.

I set off fireworks too.
Sometimes I post on X that gets over a million impressions.
But, I don't intend to make a living just from that.

What I am doing on note is
not fireworks, but tilling the fields.

I write each article
carefully and leave it on note.

Then it gets found in Google searches,
reaches new readers through the recommendation feature,
and gets bookmarked and read repeatedly.

That article continues to gather readers
while I'm sleeping,
while I'm traveling, and on days when I'm doing nothing.

In fact, even while I was away
on a Disney trip recently,
note kept working for me, and my articles were selling.

(And even while I was home in bed after catching a cold at Disney... haha)

Fireworks get you a moment of cheers.
But fields give you a harvest every time, as much as you tend to them.

'note is dead'
—the people who say that and leave
are the ones who could only set off fireworks.

I didn't know how to till the field.
That's why I couldn't reap a harvest.

That's all there is to it.


I can state with certainty that now is the most delicious time.

You're probably thinking, "But isn't it too late to start now?"


It's actually the opposite.
Now is the most delicious time.


There are three reasons.
They are all simple.

First.
The recommendation feature just became the best it has ever been.

Impressions are up 4.3 times, and views are up 2.2 times.
Even for those who have just started,
a system that ensures good articles reach readers
was just updated on February 12th.

There's no reason not to take advantage of this tailwind.


Second.
The "note is dead" crowd is leaving on their own.

My rivals are reducing themselves.

In the business world,
there are rarely situations this favorable.

A place where everyone says "it's no good"
and leaves
is exactly where those who remain can reap the rewards.


Third.
note is seriously investing in growth as a company.

Google integration, NAVER partnership,
and selection for a national AI project.

Moreover, note is seeing traffic from generative AI
that is four times the number predicted
from regular searches.

note is moving with full force
with an eye on five or ten years from now.

Far from a sinking ship, it's a ship that is about to accelerate.

At this very moment when everyone is making noise
about it being "over,"
the person who starts tilling the field will win.


I want to run alongside people who are 'the ones tilling the fields'.

In closing.

At the beginning, I wrote,
'I'm grateful to those who say note is dead.'
I wrote that.

You already know the reason, don't you?

Thanks to them leaving, the field opens up.
The soil is fertile. Now is the only time to sow seeds.

I'm not writing this article because
I want to brag.

Even if you have few social media followers, you can compete on note.

Even if you don't keep setting off fireworks,
if you till the field, the harvest will come.

I'm writing this because I want as many people as possible
to know that fact.

I like people who are grounded and build things up,
even if they aren't flashy.
I like them.

Not one-hit wonders, but people who keep winning quietly.
People who compete with the content of their articles, not the number of followers.

I want to sweat in the same field as those kinds of people.

If you felt,
'Maybe I'm on that side too,' then...

Everything I've built up to achieve over 4 million yen
on note while utilizing AI.

How to create traffic funnels, article design,
and monetization mechanisms—I have an article packed with all of it.

It's my entire method,
which I've used to get results since I had under 1,000 followers.

Let's till the field together.

I'm looking forward to you coming to the field.

By the way, here is the open chat where I spill useful information ↓


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