The common thread among those who are chosen is 'honesty' and...

Hello.
I am Masami Kawanishi,
a specialist in increasing salon revenue pillars.

In this day and age, we have entered an era where it is not about what you say,
but who says it, and

as for 'who',
rather than someone with incredible achievements or social authority...
it is more about

what kind of values they use to speak in their own words;
I believe readers are more sensitively and strictly picking up on that person's humanity and their true feelings.

I feel that people are becoming less trusting of messages that only say good things,
and because there is too much information to process,
everyone is getting tired.

In such a climate, what is important is
【speaking in your own words = honesty】 but,

while 'honesty' is an important word, it is highly abstract,
and when you try to express it,
it can sometimes feel fake even to yourself,

and the more you have spent your long life suppressing your emotions
to fit in with others,
the more you might feel like stopping when you try to express your true feelings...

I myself have had periods where I was posting frantically
without even knowing my own true feelings,

and even after I realized, 'This is my true feeling!', and worked hard to
share it, for some reason, people kept blocking my LINE, *tears*

There were times when I was lost,
wondering what on earth
honest communication to be chosen actually is.

Actually, the other day, a student of mine successfully connected with their true feelings
and closed a deal for 550,000 yen for a service
where they offered an original session based on what they truly wanted to do and convey at a soul level.

It wasn't about selling;
it was a deal closed in a state of mutual love,
where the client said, 'I want to receive this from you.'

I watched the student's live stream, and I realized again that
the common thread among those who are chosen is 'honesty' and...!
is important.

As for what that '...' is...
It is honesty and consistency!

Watching the live stream,
the true feelings they held in their gut and the content they were talking about
soaked in smoothly, as if filling the heart.

There was a loving consistency there that cared for the other person.
Consistency attracts people's hearts.

It sounds simple in words,
but many people who struggle with their messaging were supposed to be speaking honestly,

but while thinking about business aspects,
or how to increase reach and views,
they lose that consistency,

and conversely, they fail to capture the customer's heart,
and a phenomenon occurs at an unconscious level where
no matter how much they post, their registrations do not increase.

The more serious and warm-hearted a person is, the more they tend to think,
"Posting means I have to be useful" or "Posting means I have to make people realize things,"
and they end up overdoing it.

Since they hear from others that they should differentiate themselves or be edgy,
they might try to make people realize things using slightly stronger expressions.

However, because many people are exhausted from being overwhelmed by information,
information that uses strong expressions—like tough love—can feel preachy
or like they are being criticized to someone who is already tired,

so there is a high possibility that they will be unconsciously pushed away.

I once received a consultation like this.

They said they don't have any strengths, so they have to be edgy,
but they just can't be...

Specifically, even though their true feeling is that they want to support people by saying, "It's okay to just be yourself!"

they find themselves posting things like, "That's not good enough! You need to improve this!" and feel that there is an inconsistency between their true feelings and their expressions, or a sense of discomfort between their values and their posts.

The person themselves finds it hard to post,
and ends up stopping...

When your posts lack consistency,
no matter how much you increase your posting frequency, it's hard to get chosen...

The reason is,readers are sharp and sensitive,
picking up on the [true feelings and consistency] of the person posting.

If you are posting but struggling to grow,

is there consistency between your true feelings—what you really think in your gut—and the words and expressions you use when posting?

In other words, please ask yourself,"Is this like me?"
＾＾

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If you feel,
"I'm posting my true feelings, but for some reason, it's not resonating."

If you feel that way,
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