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The Reason I Keep Increasing Sales While Cutting My Working Hours in Half

Hello.
I am Masami Kawanishi,
an expert in increasing revenue streams for salons.

Today, I will talk about
the secret to continuing to increase sales
even while reducing working hours

about.

To give you the answer right away...

Simply put!

You can cover this and that
with a single effort!

It is because I am always aiming not just for killing two birds with one stone,
but for killing three or even four birds with one stone with a single preparation!

I absolutely love this concept of
killing three or four birds with one stone.

As a result of constantly being conscious of killing three or four birds with one stone,
my sales have been increasing every year.

My results have grown overwhelmingly,
but my working hours have decreased overwhelmingly.

In the past, every time I did a promotion,
I would do 3-day or 4-day live streams,
spending all my time preparing for them,

and I poured a huge amount of energy
into generating large sales... (>_<)

Generating sales = working hard, grit

That was my mindset back then.

Now, even though I am able to generate many times more sales
than I did back then,
I don't feel like I'm working hard at all,

so people around me often ask,
"How do you sell?"
"How do you attract customers?"
they have started asking me (laughs).

The secret behind my success is that I keep aiming for
killing three or four birds with one stone instead of just two,
which is why my sales keep growing.

To give you a more concrete example,

for instance, you conduct a survey to
research what your customers want to hear and what they are looking for, right?

We as sellers create gifts based on
the results of those surveys,

but it is very common for many people to
get completely absorbed in making these gifts.

With this approach, while you are immersed in creating a gift,
nothing else is moving.

In other words, you are
creating a period of zero sales
yourself.


If it were me, I would do this gift creation and
sales generation simultaneously.

It's not just about the task;
everything must be connected to sales!

I would think of a way to do both at the same time :)

And the gift prepared at this time is not finished once the sales are made;
it is added to the permanent gift list and reused.
I don't just make them into two major bonuses,

but instead, I set up a system where after receiving the first gift,

they send me a "keyword"
to receive the next gift.

By doing this, even though the number of gifts increases,
they are hard to digest if given all at once,

so by handing over useful information in stages,
it is easier for them to actually look at it and less likely to cause indigestion.

Plus, using the keyword as a trigger,
you can exchange messages
with prospective customers, right? :)

This is also the key; by creating a system where this interaction occurs,
engagement increases

(*Engagement = how much the reader reacted)

With engagement heightened, you can make offers and
have them actually come to individual consultations :)

With a system like this,
the effort is only the first time, but
the closing rate can be increased

The effort spent initially is only in the part where you create the gift as part of the promotion,

and since you are already generating sales here,
you are in a state where you have already recovered the sales
for the effort put into creating the gift.

After that, if you reuse it and incorporate it into the system,
sales will pile up as a plus-alpha
to the sales you have already recovered,

so you are able to generate sales
two or three times from a single task!

That is how it works.

With this mindset, I create all sorts of things,
turn them into systems or build upon them,

and have realized a steady increase in sales
while continuing to reduce my working hours.

I hope you, too, will
graduate from the way of generating sales by working recklessly with sheer willpower and

always try to kill two, three, or even four birds with one stone. ^^

By doing so, you can keep increasing your sales even while reducing your working hours
^^

𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠𓇠
If you feel that
“it might be difficult to continue working the way I do now”

,
\For a limited time only/
“how to turn your past experience into income in a different way”

is summarized here. ^^
Please take a look. ✨
↓↓


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