A reflection on whether people who say AI writing lacks heart or doesn't resonate are treating AI too much like a customer

Yes!!
It's time for the Let's Use AI! irregular series⏰

I plan to compile this into a paid post later, so read it while it's free!

So, this time I'd like to propose a different perspective to those who lament that "AI writing lacks heart" or "doesn't resonate."

AI isn't a customer; it's your subordinate.

That's the point.

Before you say it "lacks heart," what have you taught the AI?

When you have AI write an article, it feels a bit bland.
It doesn't resonate.
It lacks heart.

Haven't you ever felt that way?😅

Things like, "The content isn't bad, but it feels mechanical."
"It says the right things, but there's no emotion in it."
"It doesn't feel like it hits home for the reader."

That kind of thing.

Actually, there's a very simple reason for this.

It's because you haven't instilled your "heart" into the AI.

Look.
When a new employee joins, they don't do perfect work from the start, right?

"Our company operates with these values."
"I want you to treat customers with this kind of feeling."
"I want you to write this text with this kind of tone."

Youtrain them to look in the same direction by aligning with them over and over again,don't you?

AI is exactly the same.

Telling it to "write an article" and then complaining that the resulting text "lacks heart" isthe same as dumping a task on a new hire without teaching them anything, saying "just give it a try," and then looking at the result and saying "this isn't quite right."It's only natural that you'd get text that lacks heart and resonance.

Of course, it's only natural that text without heart or resonance would come out.

AI is not a customer. It is your direct subordinate.

This is a very important point, but
AI isneither a magic wand nor a perfect writing service.

AI is your direct subordinate.

If you just ask it to "write something nice" with the attitude of a customer, and then just lament "oh, this isn't quite right" when you see what comes out,
you will never be able to write "writing with heart."

After all, do you think a boss who just tells a subordinate to "do something nice" and then just says "this isn't quite right" when looking at the result
can really cultivate a trustworthy subordinate?

That's impossible, right?

Mastering AI is actually about leadership.

What kind of values do you hold?
What kind of writing do you want to do?
What kind of feelings do you want to deliver to your readers?

You need to teach these things to your AI subordinate by aligning them over and over again.

By doing this, the AI will start to act like your "hands and feet."

How do you specifically align values?

Even if I say "align your values," it's too abstract to understand, right?

Let's look at how to do it specifically.

Step 1: Verbalize your "why"

First, what you should convey to the AI is not "what to write," but "why you are writing it."

If you just say "write about how to use AI,"
the AI will only understand that it "should write about how to use AI."

However,

then the AI will understand, "Oh, this person is trying to write with this kind of sentiment."

By conveying the "why," the AI begins to understand your "heart."

Step 2: Specify the tone and warmth concretely

Just saying "in a gentle tone" won't get through to the AI.

Because there are 200 ways to be "kind".

However, if you say,
“A woman in her late 30s reading on her smartphone during a break at work. She's tired, so don't be condescending; be supportive and on her level. But don't coddle her—show her a concrete path forward, like 'you should do this.' The tone should be understated, but the writing should feel warm.”

The AI will understand, “Oh, I see, I should write with this kind of temperature.”

By providing specific parameters, the AI begins to understand your “sensibility”.

Step 3: Interact repeatedly to align the direction

It is almost impossible to get perfect writing from a single instruction.

Even a human subordinate won't do perfect work from the start, right?

“I want you to make this part feel a bit more like this,”
“For this part, use more of this kind of tone,”
“I want the reader to feel this way, so change this part like this.”

By interacting over and over again to align the direction.

By doing so, the AI learns, “Oh, this person is looking for this kind of writing.”

The level you expect, your way of thinking, your values, the parts you are particular about, and where you cut corners—by continuing to communicate these, you gradually get synchronized, don't you?

By the third or fourth time, it will start to understand from the beginning, “Oh, I should write it like this.”

By interacting repeatedly, the AI begins to understand your “values”.

Characteristics of people who use it with a customer mindset

Many people who lament that “AI writing lacks heart” are actually using AI like this.

💬 “Write an article”
💬 “A bit more detail”
💬 “Something feels off, more like this”

This is all a customer mindset, isn't it?
To put it bluntly, it's like “I'm doing you a favor by using your service.”

You ask it to “do something nice,”
and then just look at what it produced and say “this isn't it.”

If you do that, the AI will be confused, wondering, “Well, what should I do then?”

Because AI doesn't have the ability to read the room or intuit things, it doesn't know specifically what or how to change it.

On the other hand, people who treat AI as a subordinate interact with it like this.

💡 "I want to convey the importance of treating AI as a subordinate to women in their 40s who have just started using note. I want the readers to be convinced, thinking, 'Oh, that's what it means!' So, please include plenty of concrete examples and write it in a way that is easy to put into practice."
💡 "For this part, please add concrete examples so that readers can perceive it more as their own personal matter."
💡 "Make this part sound a bit warmer. But don't coddle it; I want you to show a path that says, 'This is how you should do it.'"

Because you are communicating specifically 'what,' 'why,' and 'in what way,' the AI also understands, 'Oh, this is how I should do it,' and
it gets closer and closer to the writing you are looking for.

Sticking close and facing the same direction

Treating AI as a subordinate means, sticking close and facing the same direction, that is what it means.

What kind of values do you have?
What kind of writing do you want to do?
What kind of feelings do you want to deliver to your readers?

You mustkeep telling the AI that over and over again.

"I want you to write it like this."
"For this part, do it a bit more like this."
"I want the reader to feel this way, so change this part like this."

By doing that,you stick close and keep aligning with each other.

By doing so, the AI begins to understand your 'heart,' and
it will start to move like your own 'hands and feet.'

By the third or fourth time, it will start to understand from the beginning, 'Oh, I should write it like this.'

The AI learns your values.

It's not the AI's fault that it 'lacks heart'

People who lament that 'AI writing lacks heart' are,
in fact,just not teaching the AI 'heart'.

If you just ask it like a customer, 'Write something nice for me,' and then look at what it produced and just say, 'This isn't quite right,'
you will never be able to write 'writing with heart.'

The AI is yourdirect subordinate.

Do you think a boss who just tells a subordinate, 'Do something nice,' and then looks at the result and just says, 'This isn't quite right,'
can really raise a trustworthy subordinate?

That's impossible, right?

Mastering AI is actually about leadership.

What kind of values do you have?
What kind of writing do you want to do?
What kind of feelings do you want to deliver to your readers?

You do this by teaching it through repeated refinement as if it were your subordinate.

By doing so, the AI will start to move like your own "hands and feet."

Sticking close to you and facing the same direction.

This is the secret to getting along well with AI.

Today's summary📌

People who lament that "AI writing lacks heart" are actually just
acting too much like customers toward AI.

AI is your direct subordinate.

Do you think a boss who just tells a subordinate to "do something good" and then says "that's not quite right" when looking at the result can really raise a trustworthy subordinate?

Mastering AI is actually about leadership.

You teach your values to the AI through repeated refinement.

By doing so, the AI will start to move like your own "hands and feet."

Sticking close to you and facing the same direction.

This is the secret to getting along well with AI✨