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Pure-desire makeup using mostly 100-yen shop cosmetics

Hello! This is BA Panda.

Today, I will introduce the "pure-desire makeup" look that has been appearing on social media lately. It is a look with incredible translucence that is popular among the younger generation, but if adults want to incorporate it, I think it works best if you aim for "calculated innocence."

There are three key points:
◎ Do not make the entire face glossy
◎ Colors should lean towards lavender
◎ Eyeliner should be winged up on top, and use colored liner on the bottom
is the goal.

Finished look

Cosmetics used

I bought all of these at a 100-yen shop! (From the left)MFL Liquid Eyeshadow Silver Blue,UR GLAM Gel Eyeliner/Rose Violet,UR GLAM Daily Cheek Blush,UR GLAM Sparkle Eyeshadow/03
(Left two →)the SEAM Cover Perfection Tip Concealer, (Top right →)Extra Dimension Skinfinish, (Bottom right →)Too Faced Too Femme Eyeshadow Palette

How to apply the makeup

[Base Makeup] Aim for "even-toned skin" with a bright tone. To make the gloss of the highlighter and eyeshadow stand out, set it with powder to create a matte finish.

① Apply a bright concealer

Create the translucence that is essential for pure-desire makeup. Cover with a concealer that is bright enough to make the area around your eyes look almost pale blue. Instead of whitening the entire face, you can create dimension by brightening only the area around the eyes, the bridge of the nose, and the tip of the chin.

② Blend the concealer

Blend the concealer thoroughly. When using bright colors, press it in firmly and then carefully blur only the edges for a natural finish.

③ Apply lavender eyeshadow

Apply a soft lavender eyeshadow to the eye socket. Blur the edges as well. (The color used here is from Too Faced)

[Eye Makeup] Blur the pearl-type products so that no harsh lines appear. Use glitter in specific spots, and be conscious of the transition between glossy and sparkly textures.

④ Apply eyeliner on top and bottom

Apply eyeliner to both the top and bottom. For the top, use a dark brown liquid eyeliner to create a winged line. For the bottom, use a gel liner to draw a thin line from the outer corner to under the pupil, and blur only the outer corner with blush. Blurring the line improves the level of perfection.

⑤ Blur the eyeliner

I blurred the eyeliner only at the outer corner using blush. Blurring the line improves the level of perfection.

[Blush] Apply from the cheekbone on the outer corner of the eye to the point that rises when you smile, and blend the edges thoroughly.
[Highlight] Apply effectively to the bridge of the nose between the eyebrows and the cheekbones. Apply a short stroke between the eyebrows to bring out a raw, natural look to the skin.

⑥ Make the areas above and below the pupils sparkle ✨

Apply sparkling liquid eyeliner under the pupils, and place large glitter particles in the center of the eyelids (sorry, it didn't show up well in the photo...)

⑦ Apply blush and highlight

Apply blush up to the outer corner of the eye, apply highlight from about 2 cm between the eyebrows toward the bridge of the nose, and apply a stronger highlight to the tops of the cheeks. By letting light hit the top of the cheeks, you add the innocence characteristic of pure-desire makeup. (I used MAC for the highlight)


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