KAOSPILOT & Hyper Island Style: Empathy-Based Capitalism Storytelling to Move People and Organizations - Pop Up Creative Class Online Vol. 6
●Overview
Since 2015, the HYGGE event 'Pop Up Creative Class' has provided a space and opportunity for a wide range of interested individuals to gather various trends and inspiration, featuring guests active in Northern Europe and beyond.
For this 6th installment, we will focus on the theme of empathy-based capitalism storytelling that moves people and organizations.
There is talk in various places about the rise of empathy-based capitalism, replacing the capitalist economy based on monetary value. Many of you may have experienced your own hearts being moved by the emotion of empathy, such as the phenomenon where producers who were screaming due to the decline in consumption during the COVID-19 pandemic posted about food rescue on social media and sold hundreds of sets overnight.
Investors are increasingly using empathy for an entrepreneur's story or corporate mission as a criterion when making investment decisions, and emotions like empathy, which have been neglected in the business world, are now gradually attracting attention.
In this event, we will introduce various examples of stories that generate empathy in people, understand the characteristics seen in those stories, and explore how to create stories based on your own values and beliefs.
Moving large organizations and large projects also starts from the small stories that individuals possess.
Maybe I'll change what I say a little starting tomorrow.
We hope this event will make all participants feel that way.
※What is KAOSPILOT?
KAOSPILOT is a hybrid business design school located in Aarhus, Denmark's second-largest city. Since its establishment in 1991, it has produced diverse talent and is internationally recognized as a pioneer in leadership and entrepreneurship education, with BusinessWeek magazine counting it as one of the 'best design schools in the world.' There are over 800 graduates, many of whom have launched new companies, NGOs, and initiatives. Its activities extend beyond Denmark and Northern Europe, collaborating with over 100 organizations domestically and internationally, including in South Korea, Chile, South Africa, and Canada.
Official Website: http://www.kaospilot.dk
※What is Hyper Island?
A creative business school founded in 1996 in Karlskrona, Sweden. With the changes brought about by digital technology, traditional perspectives and educational methods reached a turning point, and it became clear that there is not just one answer to things, but multiple possible answers. It was born from the founder's question of how to nurture talent that can keep up with the speed of change. Currently, it has campuses in Singapore, London, and Stockholm, and is a school that fosters next-generation talent with a focus on practice, offering three types of courses: full-time, part-time, and executive training programs for companies.
Official Website: https://www.hyperisland.com
●Date and Time
Date: Tuesday, June 9, 2020
Time: 19:00-20:30
Method: Zoom (Installation and use are both free)
※Download here: https://zoom.us/download#client_4meeting
Capacity: 50 people (first-come, first-served)
Participation Fee: 1,000 yen
Language: Japanese
※We will send the Zoom URL to all participants on the day of the event.
※Please register using your real name.
Click here to register for this event
●We would like people like this to attend
・Those who believe that the world will become one where money is not the only measure
・Those who resonate with the phrase 'an era where empathy moves things'
・Those who are often in a position to move teams or projects
・Those who have experienced projects not going smoothly
・Those who are interested in leadership based on their own thoughts and sensibilities rather than standardized leadership, etc.
●Program
※Please connect around 18:55.
19:00-19:15 Introduction to Pop Up Creative Class and Laere
19:15-20:15 What is empathy-based capitalism storytelling, experiential workshop
20:15-20:30 Q&A, Wrap-up
Facilitator Introduction
●Aya Omoto
Studied abroad in Canada and the United States for two years during high school and university. After graduating from university, she worked at Grey Worldwide, a WPP Group advertising agency, involved in brand strategy and communication development for major consumer goods manufacturers. Later, she was accepted as the first Japanese student at the Danish business design school KAOSPILOT, graduating in June 2015. During her studies, she focused on entrepreneurship and creative leadership, and was involved in social and organizational development projects in Denmark, the UK, South Africa, and Japan. She is the author of the serialized article 'Design Thinking in Denmark, the Happiness Superpower' on Diamond Online. From her experience studying at KAOSPILOT, she is convinced that creativity is not a talent, but a skill that can be acquired through training.
●Yuka Takahashi
Studied abroad in the United States for one year while in university. After graduating, she launched a new media outlet 'Be Inspired! (now NEUT)' at a digital media startup, and as the first editor-in-chief, she handled writing, editing, and content direction. Later, she studied at the Swedish business school HYPER ISLAND, also known as the 'Harvard of the digital world.' After learning data, creative expression, and human-centered service design, she worked as a strategic planner at the advertising agency Ogilvy in Paris. After handling brand strategies for various global companies from food to luxury, she became independent. Currently, while working at Laere, she is involved in various projects, large and small, to bring a 'sense of touch' back to daily life and society.
●What is Pop Up Creative Class?
An event hosted by Laere Inc. It is held with the aim of providing a place and opportunity for a wide range of interested individuals to learn by gathering various trends and inspiration with guests from Japan and abroad, focusing on themes such as creative leadership programs, entrepreneurship, and design thinking.
●What is Laere?
Laere Inc. is a co-creative action design firm that draws out, supports, and realizes projects that start from 'people's thoughts' while incorporating the essence of Nordic society. Through 'powerful experience design that induces actions from various people and organizations,' we encourage people to speak their thoughts, empathize with others, and repeat dialogues, moving beyond individual perspectives to care for society as a whole. We want to nurture and support 'Co-Creative Activists' who use their hands, heads, and hearts to continuously take 'small but certain actions' that make society a little richer. With five core areas: 'LEADERSHIP DESIGN,' 'VISION DESIGN,' 'PROJECT & PROCESS DESIGN,' 'COMMUNITY DESIGN,' and 'PRODUCT & SERVICE DESIGN,' we support many public institutions, companies, and other organizations, including planning and operating workshops and study tours to Denmark and other Nordic countries.https://www.laere.jp/
●Information regarding participation
・Materials used in this event will not be distributed afterwards.
・This event will be recorded via photos and video. Photo records may be used for event reports on our official Facebook page. Video will be used for internal records at Laere. It will not be used for any other purpose.
・Those who participate in this event will be subscribed to the Laere Inc. newsletter.