[Nice to meet you] Why can we create "results-driven" websites? | Self-introduction of a web production team with 150 million yen in annual EC sales
Hello. Welcome to our note!
"I hired a web production company, but it didn't produce results..." "I understand the importance of a website, but I don't know who to trust..."
You may have arrived at this note carrying such worries.
By reading this article, you will understand why we are so particular about "results." And we promise that you will gain important hints for finding the best partner for your business.
Chapter 1: Who are we?
Nice to meet you. We are an active EC business operator who has achieved 150 million yen in annual sales in the EC business, and we are a slightly unusual team that also handles website production based on that experience and know-how.
We are web professionals who hold a Grade 1 SEO certification, but we are not just people who build sites. First, let us tell you the story of our origin, the "EC business."

Chapter 2: The Origin. The trajectory from hundreds of yen in profit to 150 million yen in annual sales
The origin of our EC business, although it may be surprising, was "selling sets of used books." We would go around local used bookstores, collect books from the 100-yen corner, create sets of popular series, and pack and ship them night after night. Even after working hard to create one set, the profit obtained was only a few hundred yen... What we saw from there was the harsh reality that "there is no future no matter how hard we try if we continue like this."
Next, we set our sights on "discontinued home appliances." While their value decreases in stores, there is a deep-rooted need on the internet for "I want this model." By exploiting this "market gap," we were able to earn a stable profit of about 300,000 yen every month for about three years. However, we hit a new wall: it was difficult to restock, and we could not maintain stable inventory.
So, we thought, "Let's handle consumables that customers will buy repeatedly," and challenged ourselves to sell shoes. By handling new products, our procurement became stable. However, because the profit margin is low, we have to sell much larger quantities than before. Then, we immediately hit a wall that shook the foundation of our business: "not enough procurement funds."
Moving products from right to left is not enough. To grow as a company, we must learn management itself. Realizing this, we learned management and accounting, created a business plan, and challenged ourselves to get loans from financial institutions.
From there, our business changed dramatically. Sales grew two-fold, three-fold, and now we have become a company that sells over 150 million yen annually just in EC.

Chapter 3: Why did we become web producers? Encountering "wasteful sites"
As we succeeded as an EC business operator and interacted with many business partners and partner companies, we witnessed a certain scene.
"They have wonderful technology and carefully selected products, but their website is old and does not convey any appeal at all." "Restaurants that make delicious food but are missing reservations because of a site that is hard to see on a smartphone." "Individual business owners who are working hard only on social media, but whose information is not organized and who have not gained business trust."
We met far too many such "wasteful" companies and shops.
Every time, we thought strongly: "If we use the know-how we cultivated on the front lines of EC on 'how to be chosen and purchased by customers,' couldn't we change this situation?" "We want to directly support the growth of business operators with wonderful aspirations, not just by selling things, but with the power of the web that we possess."
This is the one and only reason why we started our web production business.

Chapter 4: What I want to convey to you in this note
Therefore, in this note, I will not just talk about web production techniques. I will deliver web utilization methods based on the "essence of business" that we learned through blood, sweat, and tears in the field of EC business, using words that anyone can understand without using any technical jargon.
If you follow us, you will surely find tips that are not just theoretical, but will genuinely help grow your business.

Conclusion: A message to future partners
We are not just a web production company. We are a "partner" that runs alongside you from the same perspective as a business operator until you achieve your business goals.
I would be incredibly happy if this note helps you find the best partner for you.
"This article was interesting!" "I want you to diagnose my site for free!" "I'd like to consult with you about website production once." If you think even a little bit like that, please feel free to contact our official LINE. I would be moved to tears just by your feedback on this note! I would be happy if you could send me a message first.
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