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The problem of my salary disappearing because I buy too much with the employee discount.

Payday has arrived.

I look at my pay stub. I worked hard again this month. I worked overtime. I did my best with customer service. I also hit my sales targets.

But my take-home pay is lower than I expected.

I know the reason why it's low.

It's the employee discount.

I bought things this month, too. I bought things last month. I bought things the month before that. Because of the employee discount, I bought clothes that I might not have bought otherwise. Before I knew it, a significant portion of my salary had turned into clothes from my own brand, hanging in my closet.

I'm going to talk about the "employee discount swamp," a path that everyone who has worked in apparel has walked at least once.


What is an employee discount?

First, let me explain what an employee discount is.

An employee discount is a system that allows employees and staff to purchase company products at a discounted price. In the apparel industry, it is generally common to be able to purchase items at a certain percentage off the list price, and the discount rate varies depending on the brand and company. Some places offer 20% off, while others offer 40% to 50% off.

"Being able to buy the clothes you sell cheaper than regular customers"—this is one of the few clear benefits of working in apparel.

Especially for those who joined the apparel industry because they love fashion, the employee discount can be a motivation, as it means "being able to buy clothes from your favorite brand at a lower price."

But this is also a trap.


The terror of "buying because it's cheap"

What is scary about the employee discount is that it triggers a behavioral pattern of "buying because it's cheap."

Clothes that you wouldn't have bought at the regular price because you thought, "That's a bit expensive, I'll pass this time," suddenly become something you decide you "can afford at this price" the moment they become available at the employee discount price.

For example, a 30,000 yen jacket. At the regular price, you think, "Hmm, I'll hold off this month." But when it becomes 20,000 yen with the employee discount, you think, "Well, for 20,000 yen..."

The accumulation of these "well, for 20,000 yen..." moments adds up to a considerable amount before you realize it.

20,000 yen per item, three items make 60,000 yen. If that continues every month... people who have fallen into the employee discount swamp repeat this calculation every payday.


The day new arrivals come in is the most dangerous day.

For those living in the employee discount swamp, there is one day that is the most dangerous.

It is the day new arrivals come in.

The moment a new cardboard box is opened in the back room, the eyes of those living in the employee discount swamp change. The calculation of "I can buy this with my employee discount" starts automatically the moment they see the product.

"I would never buy this knit at full price, but with the employee discount..."
"I want to try this coat on myself before recommending it to customers (under the guise of an employee discount purchase)"
"This is definitely going to be a bestseller. I have to secure it with my employee discount before it sells out."

The last pattern is particularly dangerous. The anxiety of "before it sells out" overrides calm judgment. "I must secure it before it's gone" takes priority over "Do I really want this?"

This is a feeling that rarely occurs in normal consumer behavior. It is a unique kind of anxiety that only arises because you are on the sales floor.


The problem of closet clutter

The result of continuing to buy with an employee discount is the "closet clutter" problem.

Clothes bought with an employee discount are left hanging without ever being worn. Some still have the tags on. "I bought it, but I had nothing to match it with," "It didn't suit me as well as I thought," "I liked it the moment I bought it, but not so much now"—clothes like these quietly accumulate in the back of the closet.

For regular customers, the mindset of "It was an expensive purchase, so I should wear it properly" kicks in. But for clothes bought at an employee discount price, that awareness tends to be weak. The excuse of "Well, it was cheap" dulls the guilt of leaving unworn clothes alone.

When this piles up, a closet zone dedicated to "clothes bought with an employee discount" is formed. That area is somehow separated from the zone where you keep your everyday clothes.


The grand justification of "for research"

There is a grand justification that staff often use for employee discount purchases.

It is "research for customer service."

"I can't explain this item to customers unless I actually wear it," "I need to wear it myself to get a feel for the texture," "I want to try the actual product to propose outfits"—

These are not 100% lies. By actually wearing them yourself, you can get a sense of the texture and fit, which can sometimes be useful for customer service.

But it is also undeniable that a percentage of the clothes purchased under the guise of "for research" end up as closet clutter without ever actually being used for customer service.

This grand justification of "for research" is the most commonly used logic for those in the employee discount swamp to justify themselves. If you have experience in this, you should have some idea of what I mean.


The culture of "employee discount purchase reports" among colleagues

In apparel workplaces, there is a unique culture called "employee discount purchase reports."

"I bought today's new arrival with my employee discount," "I secured that knit sweater with my discount," "I ended up buying that jacket from last week"—reports like these are naturally woven into conversations between staff members.

What's interesting about this culture is that "buying" something isn't shared as a boast or a regret, but simply as a "report." There is no one to stop you, and no one in a position to stop you. That's because the person saying it is doing the exact same thing.

"Did you buy something again?" "Well, didn't you buy something too?"—this conversation unfolds every month in the staff break room.


How to have a healthy relationship with your employee discount

So, how should you handle your employee discount? As someone with experience, I'll write down a few tips.

First, I recommend using the criteria of "would I want this even at full price?" rather than "do I want this at the discounted price?" If you wouldn't buy it at full price but would at a discount, there's a high chance you don't actually want it.

Next, think about whether it goes with what you already own. Clothes that can be combined with your existing wardrobe will be worn much more frequently than clothes that look cool on their own.

And finally, set a personal limit for how much you spend using your employee discount each month. Just deciding "only one item with the discount this month" will significantly reduce impulsive purchases.

…I wrote that, but those of us with experience know that the moment a cardboard box is opened in the back room on the day new arrivals come in, these rules fly out the window in an instant.


Summary: The employee discount is a benefit, but it's also a swamp.

The employee discount is one of the honest perks of working in apparel. Being able to buy clothes from your favorite brand at a discount is simply a happy thing.

But at the same time, the employee discount is also a device that makes you experience your "paycheck disappearing."

Looking at your pay stub on payday and thinking, "It's gone again," while still being unable to wait for next month's new arrivals—this is the honest monthly reality for apparel staff.

I have almost never seen anyone escape the employee discount swamp. While unable to escape, yet still enjoying it, someone's paycheck is turning into clothes again today.

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