Three things I realized at 50. Life starts here.

I will write this honestly.
Today, I turned 50.
After six months of wandering, I finally realized something.

There were times when I couldn't sell anything and it was painful.

I was working hard, but getting no results.
I was moving, but it didn't feel like I was making any progress.

For the past six months, that's how I've felt the whole time.

I have experience in sales.
I also jumped into the world of nursing care.

I've seen many people's regrets and their true feelings.

Even so, when it comes to myself, I get lost.

It's pathetic, but that's the truth.

If you are currently:

・Struggling to sell and your confidence is shaken
・Not sure what you should change
・Working hard but spinning your wheels

If you are in that state,

what follows might make things feel a little lighter.

I don't intend to write the 'correct answer'.
This isn't a success story either.

I simply wrote down, honestly,
the things I finally managed to let go of while I was suffering.

If you are stuck in the same place,
please read on without forcing yourself.

If you've read this far,
you must have been lost somewhere too.

In the following sections,

I write about:
・The 'escape routes' that people who can't sell create unconsciously
・The true nature of procrastination I understood at 50

・Concrete actions to change starting today

It's not a pretty story.

But if you want to reduce the detours you take,
I think it will be useful.

I am writing this note as the culmination of these six months.

You don't have to force yourself to change.
But if you want to reduce the detours, please read on.

Thank you for moving forward from here.

To be honest,
I intended to make this story paid content.

I thought that if I released it as paid content on my birthday, people would buy it.

I realized it right before I published it.
The people who liked me would drift away again.

I want people who like me more than I want the money.

Today, as I turn 50,
rather than wrapping things up neatly,
I want to deliver this only to those I can face with my true feelings.

Sales, nursing care,
and my six months of wandering,
I've written about it all, including everything.

This is not encouragement.
It is not an imposition of the 'correct answer' either.

However, for those who want to reduce their detours,
there should be something you can take away.

From here on, I will delve a little deeper.

1. Characteristics of the person who sells the least in sales

The person who sells the least in sales

is not someone who is bad at talking,
nor is it someone with poor numbers.

The one who sells the least is

the 'nice person'.

They are afraid of being rejected.
They don't want to be disliked.
They don't want to be thought of as pushy.

That is why they say things like:

'If you'd like,'
'Please don't push yourself,'
'Just consider it'

You are kind.

But you don't sell.

Why?

“Because you don't really intend to sell.”

People who don't sell
create an escape route for themselves.

So they won't get hurt if they are rejected.

But you know,

the moment you create an escape route,
the customer won't take you seriously either.

★The same applies to note

I kept writing for a long time.

“You don't have to push yourself.”
“I'd be happy if you read it.”
“If you'd like.”

None of it feels like I'm trying to sell.

I wasn't clearly stating that it would be useful
or that they wouldn't regret it.

Words that hedge your bets
don't move anyone's heart.

💙What I finally realized

Do people who don't sell lack resolve?

No.

They lack the resolve to get hurt.

This is important.

Everyone can write well.

However,

・The resolve to be disliked
・The resolve to be denied
・The resolve to not be bought

Avoiding these.

That is why the warmth of words disappears.

Writing that lacks passion does not sell.

2. Common traits of 'people who have regrets' I heard many times in nursing care

When you are in the field of nursing care,
you witness the end of life.

There are words I have heard there many times.

'I should have done it sooner.'

This is not about dreams.

It is not about big challenges either.

What is truly common are things like these.

・I should have changed jobs back then
・I actually wanted to do something else
・I should have lived without holding back

It is not flashy.

But it is all the result of 'procrastination'.

The regret of not doing something stays with you forever.

◆Common traits of people who have regrets

It is not that they lacked ability.

It is not that they lacked time either.

What they have in common is,

Thinking that "I'm still okay."

I'm still young.
I still have time.
I'll do it when things settle down.

While saying that,

Your physical strength declines.
Your motivation declines.
Your options decrease.

This is not a threat.

It is a fact I have seen many times in the field.

💙What I finally understood

I thought so too.

"I'm still in time."

But now that I'm 50, I understand.

"Still okay" is just a hope.

Time is equal, but
options are not.

The weight of a challenge when you are young
is different from a challenge when you are older.

It's not about which is better or worse.

It's just that,

now is the most important time.

This is not just empty talk.

It is my realization from hearing regrets many times in the field.

★Note is the same

I spent half a year wandering.

It's not selling.
I'm anxious.
But somewhere, I thought.

"It'll sell eventually."

This is the most dangerous thing.

People who don't sell aren't lacking in ability.

They are treating the present as a "temporary" state.

Someday I'll get serious.
Someday I'll do it for real.

But you know.

Someday never comes.

The only thing that matters is "now".

That's why I want to say

What I saw in sales was
the "people who don't decide."

What I saw in nursing care was
the "people who procrastinate."

Both are the same.

They put off their resolve.

Since turning 50.

I wish I had done it sooner, I want to live a life where I don't
say that.

That's why I'm writing this today.

3. The reason I was lost for half a year was, in the end, "myself"

I've seen people looking for escape routes in sales.
I've heard the regrets of those who procrastinated in nursing care.

Even so, I was doing the same thing.

Ask AI and things will fall into place.
I feel like the answer is out there if I look at the market.
If I change the title, I can make it work.

I felt like I was making progress.

But, I hadn't made up my mind.

◆The lamest part was this

I had been,

searching for a 'way to sell'.

But in reality, it was different.

What I wanted was,

“the resolve to keep going even if it doesn't sell.”

I didn't have this.

What if it doesn't sell?
What if I get rejected?
Wouldn't it be pathetic to fail at 50?

I was protecting myself the whole time.

★What I changed wasn't the method

It wasn't that I increased my know-how.

I only changed one thing.

I eliminated my escape routes.

・Narrowed down my target
・Decided the price myself
・Declared 'this is how I'm going'

There is no guarantee it will sell.

But,

the moment the escape routes were gone,
my writing changed.

It's not that the fear has decreased.

I've just accepted the fear.

I feel like I've started to enjoy writing.

💙What I finally understood

Taking the long way around isn't a waste.

However,

you shouldn't keep using the long way around as an excuse.

What I realized after wandering for half a year is,

it's not about AI, age, or the market.

I was just putting off being serious.

Turning 50, I finally made up my mind.

It might be late.

But I have to do it now.

🔥 Final conclusion

Having written this far, I honestly think.

In the end, whether it sells or not is
not about know-how or age.

It's about whether people will like you.

It was the same in sales.

Even if the product is the same,
it ultimately comes down to 'I want to buy from this person'.

It's the same with nursing care.

Rather than technical skills,
trust is born from the feeling of 'I want to leave this to this person.'

It's the same with note.

More than clever writing,
more than a polished structure,

it's about whether you want to read more from this person.

That is why I
decided what I will do from now on.

・Don't aim to please everyone
・Don't try to look cool
・Don't pretend to be successful
・Don't create an escape route
・Write about my detours exactly as they are

Now that I've turned 50,
there's no need to force myself to look young.

There's no need to look strong, either.

I will be my authentic self and commit.

I don't know if it will sell.

But,

the kind of content that makes people think
'I'm reading this because it's him' can be built up over time.

I've done sales and I've done caregiving.

I've taken detours, too.

Even so, I can still move forward.

From here on out,
I choose to be a person who can be liked.

Without rushing, but without stopping.

Life starts here.

Thank you so much for reading this far.

Today, as I turned 50,
I decided to write without trying to look cool.

Sales, caregiving,
and the six months where I didn't sell anything,
I've laid it all out without hiding anything.

To be honest,
reading this won't change anything dramatically.

But,

if I could eliminate one escape route today,
if I could stop procrastinating on one thing today,

I think that is enough.

I am still on my own journey, too.

So, I have no intention of pulling anyone along from above.
I'm just going to commit to this together with you.

I will write more soon.

Yuzo

—

Over the past six months,
I have compiled the words I've thought about
while taking detours into one article.

For those who resonated with this story,
I'm sure it will be useful.

▶ Collection of Words (980 yen)

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