Points for Titles (How to Start on note)

An introductory guide for those just starting on note.
I will introduce how to write notes that are easy to read and likely to be read.

This guide is strictly a basic guide for beginners. If necessary for expression, it is also important to intentionally break the rules. Once you get used to it, try arranging things or breaking the conventions to explore the style that works best for you.

・Are you conveying what you want to convey to the person you want to reach?
・Keep the length to around 15 to 25 characters・Try adding catchiness
・Include keywords・Pay attention to the rhythm of kana and kanji
・Do not lie in the title; avoid exaggerated expressions or clickbait・Read it aloud before publishing

Are you conveying what you want to convey to the person you want to reach?

The most important thing in a title is whether you are correctly conveying what you want to communicate.The internet is overflowing with articles. Therefore, to get readers interested, it is important that the value or appeal is conveyed through the title alone.

First, try to be conscious of whether the title alone can pique the interest of your target audience and convey what the note is about.

Keep the length to around 15 to 25 characters

Titles that are too long may be truncated in list views or on Twitter. If a title is truncated, the note is less likely to be clicked. Keep your titles to around 25 characters at most.

Try adding catchiness

Try adding catchiness to your writing so that people will want to read it when they see the title. For example, the impression changes significantly between "Teacher's Words" and "What the Teacher Wanted to Convey at the Graduation Ceremony."

There is no need to force strong words like "the best" or "special" into your title. Also, forget about superficial know-how like "always use a question format" or "include numbers" for now. Forced, exaggerated expressions will cause you to lose the trust of your readers. Make an effort to make your title attractive within a natural range.

Include keywords

Imagine what words your target audience for the note might use to search, and if possible, try to include those keywords in the title.

For example, if you want baseball fans to read it, it is good to embed related words like "baseball" or "bat." However, there is no need to embed keywords to the point of making the title unnatural. Be conscious of this within a reasonable range.

Try to make it easy to read

The easier a title is to read, the more likely it is to be clicked.Be mindful of readability, such as by breaking up long sentences with punctuation or avoiding long strings of kana or kanji.

Using symbols (like ● or 【】) in a title to force it to stand out is counterproductive. Stick to a straightforward approach.

Do not lie in your title, and avoid hyperbolic expressions or clickbait.

The most important thing in creative work is a long-term relationship of trust with your readers.Do not chase fleeting page views. What matters is repeat readers.

Keep your titles attractive, but only within the bounds of truth and without exaggeration. Attracting people to empty content with sensational titles will only cause you to lose credibility.

Read it aloud before publishing

Reading aloud makes it easier to notice various mistakes.If the Japanese sounds unnatural when spoken or if you run out of breath, it might be better to consider revising the title.

A title with an appealing rhythm when read aloud will also feel pleasant to the eye. Until you get used to it, try reading it aloud as a final check whenever possible.

Summary

・Are you conveying what you want to convey to the people you want to reach?
・Keep the length around 15 to 25 characters
・Add some catchiness・Include keywords
・Pay attention to the rhythm of kana and kanji・Do not lie in your title, and avoid hyperbolic expressions or clickbait・Read it aloud before publishing

The most important thing in creating a title is: "Are you conveying what you want to convey to the people you want to reach?"First, focus on clearly communicating what you want to say.

There is no need to force it to be catchy or to master everything all at once. Try to become conscious of these points one by one.