Avoid Job Posting Content That Causes Stress for Job Seekers

The most important thing when creating a recruitment site is not to make job seekers feel stressed.

✅ What kind of job posting content causes stress for job seekers?

When job seekers feel stressed, they leave the recruitment site.Here are some examples of content that causes stress.

Not knowing where the application form is
Not knowing where to call
Not knowing the name of the person in charge

Even if the job details are good, what happens if they want to apply but 'don't know where the application form is' or 'don't know where to call'? Job seekers will feel stressed.

This is too much trouble, let's go to the next one.

They end up leaving like this. If they leave at the very last moment, there is no point in spending money to create a recruitment site.

✅ Lacking a job seeker's perspective

If you were trying to buy something online and couldn't find the application form, what would you do? Would you go out of your way to find it and fill it out?

If there is no application form, wouldn't you just think 'never mind' and move on to the next one? The same thing is happening on recruitment sites.

The same goes for phone numbers. If you don't know where the phone number is written, you won't go out of your way to find it and make a call.

If the application form and phone number are not immediately visible, users will leave.

Also, please be careful with the names of the recruiters. It is fine if the surname is easy to read, but if it is a difficult-to-read surname, you should add furigana (phonetic reading).

Recruiter: Taneda
Recruiter: Taneda (Oida)

Usually, it is read as 'Taneda', but there are some surnames read as 'Oida'.

Please remember to write job content from the job seeker's perspective and to avoid making job seekers feel stressed.

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