Why my chiropractic clinic is often chosen by women

My clinic has been open for five and a half years.
Looking back at the patient data, about 62% of our clients have been women.

Honestly, I felt like the number was higher.
I thought it was 70%, or maybe even 80% women.

However, looking at the numbers, it is surprisingly close to half and half.
So, why did I feel like there were more women?

The reason was simple.
The number of people who continue to visit is overwhelmingly higher among women.

In terms of visit frequency, it is about twice that of men.
When I am on the front lines of treatment, the presence of women inevitably feels stronger.
That led to the feeling that this is a clinic with many female patients.

My treatment is very gentle.

I sway.
I rotate.
I stroke.

I do not do what is typically considered "chiropractic work,"
such as pushing, kneading, or applying strong pressure.

Because of that, I am sometimes told this:

"Honestly, I don't know what you are doing."

In other words,there is no tangible feedback.

I once had an interaction with a male client.

"The chiropractor I went to before would push and knead, and it felt good in a painful way.
Don't you do that here?"

If I wanted to use force, I could do it.
But I choose not to.

At that time, I stepped in a bit and told him this:

"If you are looking for temporary pleasure,
I will stop the treatment here, so please look elsewhere."

That might sound cold.
But this is my own way of being sincere.

If you are looking for temporary gratification,
a relaxation massage is much more suitable.

My clinic is a place for people who,
despite being told there are no abnormalities in their medical exams,
continue to suffer from chronic ailments.

I once read a book about the differences between men and women.
I have forgotten the title, but the content has left a strong impression on me even now.

In ancient times, men went out to hunt.
They chased prey, coordinated with their peers, and traveled over wide areas.

Because of this,
their spatial awareness and sense of geography developed,
and they have a strong tendency to "aim for big game" and "pursue grand visions."

And, hunting always comes with the risk of injury.
They cannot be fazed by a little pain.
Their bodies are built to be somewhat insensitive.

……Honestly, I can really relate to this.
I am the type who imagines big game I cannot even hunt,
and dreams big.

On the other hand, what about women?

They have taken on the role of bearing, raising, and protecting children.
They had to be able to sense danger in situations where they could not easily move.

Sounds, smells, the air, the temperature.
They needed to be sensitive to every change.

In other words,
women have very rich sensibilities and delicate nerves.

When I read this, I was deeply convinced.

Female clients,
even with gentle treatment like mine,
properly perceive changes in their bodies.

On the other hand, men tend to feel a sense of dissatisfaction.
Perhaps they feel more at ease
with a "painfully pleasant" level of stimulation.

Neither is right or wrong.
It is just a difference in how they perceive things.

And that difference
was also quietly, yet clearly, reflected
in five and a half years of patient visit data.

While looking at the numbers,
"Ah, so that is how it is,"
I realized.

That was such an event.