Accuracy of the 'Mechanism for Achieving Low Prices' Explanation +

　On information-based variety shows and quiz programs, etc.📺
　There are constant scenes where general celebrities, intellectual talents, and experts line up in the studio to react (i.e., express admiration) to topics organized for the viewers, thereby livening up the program.

　Setting aside the sense of it being 'staged,' something I often feel when watching wise performers like Mr. Osamu Hayashi is that,

even if the person themselves feels a sense of discomfort,
(for the sake of the program's production, they are likely reading the room and) keeping their mouth shut.

　That is to say, there are often cases where I suspect this is the situation.

　It is a development where I think, 'Surely this person must recognize that this is wrong!' but...🤔 Well, what on earth is going on?

◆◈◆◈◆◈◆◈◆◈◆

As for what kind of topic it is, it is as stated in the title.
～For us as consumers, there is nothing better than being able to obtain products that maintain a certain level of quality at a low price♫

　A certain retail chain store, centered on clothing, that is increasing its sales nationwide.

The secret to its low prices is...🤔

　Such requirements were presented📺

　I am the type of person who tends to think that the secret to business success 'cannot be stated unconditionally,' but since I am not an entrepreneur myself, I have no intention of trying to provide an answer to that.

　You don't feel particularly uncomfortable with the four items mentioned above, do you?

　However, an explanation was added to follow this.
　And that content is...

they said.

Hmm? Something feels off here. 😞

Objectively speaking, many people might watch the explanation above and think, 'Hmm, I see, that makes sense...' In fact, the 'general talent' appearing on the show are completely impressed (this is a pattern I always find disappointing—people who only ever grasp the surface of things), and since that is the media's goal, I assume it is going exactly as the program intended.

◆◈◆◈◆◈◆◈◆◈◆

Now then.
In every industry, there is something called an 'off-season.' For the general consumer (who doesn't work in manufacturing), there may be more 'waves' than one might imagine. Therefore, it is fine to just say, 'Oh, I see, is that so?' To give a simple example, heating appliances like household stoves are only in demand during the winter, so it is easy to imagine that 'they aren't being manufactured at the same pace throughout the year.' Similarly, it is easy to understand that
clothing factories also have seasonal fluctuations.

During that 'off-season.'

Is that... because raw materials become cheaper?
Or is it because seasonal workers arrive, a plentiful workforce gathers, and the unit cost goes down?

Does that overlap with the 'off-season for manufacturing main products'?

It's not 'for the factory,' is it?

Even though it is strictly a requirement for the seller (retailer) who 'has them make it,' the explanation replaces it with 'cheaper for the producer'...replacing it with 'cheaper for the producer'

You must not confuse this with the 'structure' of that argument. 🙅

① This win-win element, and
② Based on the business relationship where the retailer, who is the 'buyer,' says, 'We'll let you make it during the industry's off-season, so make it cheap.'

These are different things, and it seems like they are using a paraphrase that obscures ② to highlight ①...

I feel uneasy when I think about how people are swayed by the nuances stated in the media, remain completely impressed, and fail to gain any real 'insight'... 😞

#DesignThinking #Essence #Rationalization #BusinessImprovement #Design #Column #RecentLearning #Habits #DailyNote #Economy #Life #Business #LowPrice #Mechanism #Explanation #InformationVarietyShow #QuizProgram #OffSeason #Factory #Clothing #Substitution