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About this note — Beyond the "I want to do prevention, but..."


Nice to meet you. My name is Mizumori.

I am keeping my name hidden. This is because I am still inside the dental industry, which means I am in a position to write about what is happening on the front lines without any sugarcoating.

I have spent a long time looking at the dental field from the inside. I have visited many clinics, listened to the stories of directors and staff, and have seen countless clinics that succeed and those that stumble. Throughout this, there is something that has always weighed on my mind.

"I want to do prevention, but..." — For some reason, the more serious a director is when saying this, the more they stumble in the same place.

This note is a place to put into words the true nature of that "stumbling," one by one.

The axis of my perspective

It is always just one thing: the "dam" concept, where you store water through treatment and maintain the water level through maintenance.

Moving from a "flow-based" model of fixing things when they hurt to a "stock-based" model of having patients keep coming back. It is easy to say, but in practice, water leaks everywhere. At which stage does it leak, and why? I will unravel this not through morale, but from the principles themselves.

Rules I have set for myself

In writing this, I have made a decision. I will not write the names of specific clinics or anyone's private circumstances at all. I will speak only about "common patterns," principles, and things I have personally felt. Therefore, no proper nouns will appear. In return, the stories should be applicable to any clinic.

・In free articles: I will cover the "symptoms" where you might think, "Ah, that's me right now," and the mindset behind them.
・In paid articles: I will take it a step further and provide a "blueprint" that can be replicated.

That is how I will divide my writing.

For those who...

You have steered toward a prevention-based model, but it is not going well. Staff are leaving, patients are not staying, and private treatment feels like a hard sell. I want to be the kind of presence that can stand next to such directors and staff and quietly say, "I don't think that's the cause."

To be honest, I do not have all the answers myself yet. So, I hope to continue this for a long time with a sense of distance where we can think about it together.

Thank you for your support.

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