Investment Prediction Game & Point-Earning Service 'CHOOSE' to be Renewed!

~The second phase is scheduled for around September 2025📅~

Hello, this is the CHOOSE PR team🙋‍♀️

CHOOSE Inc. is planning a renewal (second phase) for our point media service '
CHOOSE', which operates under the new concept of 'Investment Prediction Game x Point-Earning', to make it even easier to use and more fun✨

In this article, we will briefly share our journey so far, an overview of the updates, and our future prospects.

🗓️ Our journey from the initial release

'CHOOSE' was released as an initial phase (MVP) in March 2025🚀

Initially, we started by introducing it to stakeholders, friends, and acquaintances📣
Through trial and error, we gradually spread the word through ad placements on friendly point sites and posts by point-earning influencers📱

Currently,

✅ New users are registering steadily every day
✅ Over 500 daily active users (DAU) participating in prediction games

We have grown to this state🌱

However, the current CHOOSE is still a minimal MVP version. Based on the feedback received from our users, we will
evolve the service to be even more attractive!

🎯 CHOOSE's Vision and Concept

'CHOOSE' is a service that supports the 'first step' into investing, with the motto:

📈

💬 'I want to start NISA, but it seems difficult...'
💬 'I'm interested in investing, but I'm afraid of losing money...'

Even those people can rest easy.
Just choose between two options and you can experience investing like a game🎮

Before you know it, you might think, 'Maybe stock prices are interesting' or 'I'm curious about the Nikkei Stock Average.'
CHOOSE aims to provide an experience where interest in investing naturally grows.

📊 Current achievements and challenges

The 'Investment x Point-Earning' concept of CHOOSE is highly rated by our users👏

📌 Over 90% of users participated in their first prediction!
📌 However, participation from the second time onwards is about 50%…

The reason?🤔
→ Many say, 'I forgot to check the results... and just faded out💨'.

📉 Also, the usage rate of the feature to earn points by using advertisements is still low, and there is room for improvement here as well.

🎯 The target audience we originally want to reach is…

• People who are interested in investing but don't know where to start👶

• People who want to get a feel for investing without risk🧠

• People who like points but have never used a point site before🧾

• People looking for a start to earning side income💼

Moving forward, marketing initiatives will also go into full swing🔥
After the release of the second phase, we will also work on promotions that reach these audiences!

🔧 Phase 2 Renewal Overview

The current CHOOSE is a 'minimum viable product' (MVP).
From here, we will start full-scale functional expansion💪

📅 Renewal scheduled for: around September 2025

🔄 Update Details (Planned)

🖥️ UI/UX improvements
for the investment prediction game🎁 Introduction of new incentive features
🧭 Redesign
of the page for earning points through ad usage📢 Expansion of the lineup of listed ad offers

Through these measures, we will evolve into a service that balances 'ease of use,' 'fun,' and 'rewards'🌈

🔮 The Future of CHOOSE

CHOOSE will continue to value
📢 growing the service based on user feedback.

'Investing is scary,' 'Point-earning is a hassle.'
While gradually changing those images,

“Financial rewards × Fun × Learning” will be fused to
provide a completely new experience🚀

💡 Finally

CHOOSE will utilize points and tokens to create
not just earnings, butexperiences that move the heart.

Toward a world where “rewards” and “experiential value” coexist.
We willestablish a new form of point economy in society.

The following is the corporate website for CHOOSE Inc.

Please look forward to the future of CHOOSE🌟