When a municipal consultant or advisor arrives, check their 'company' and 'affiliated organizations'
A new consultant or advisor is coming to the municipality.
Regional revitalization advisor.
Tourism advisor.
DX advisor.
Regional branding expert.
Public-private partnership expert.
Seeing their titles makes us feel somewhat at ease.
'Because they are registered in a national system'
'Because they have a track record in other municipalities'
'Because they were introduced as an expert'
Of course, there are many experts who are truly excellent and sincerely support the region.
That is precisely why there is one thing the municipality should do when an advisor takes office.
That is,
to check not only the person's background, but also the company they manage, the corporations they serve as an officer for, and the organizations they belong to.
It is not a difficult investigation.
Rather, for work involving public funds, it is a very standard check.
Do not just look at their business card
The profile introducing an advisor usually lists a glamorous career.
'Supported regional revitalization across the country'
'Handled numerous public-private partnership projects'
'Expert at Ministry of XX'
'Advisor to XX City'
Seeing that, one might think they are an experienced individual.
However, what you really want to check is not just the number of titles they hold.
You should look at:
What kind of company they manage.
What kind of corporation they are an officer of.
What kind of general incorporated associations or organizations they belong to.
What kind of businesses they are conducting joint ventures with.
Only by looking this far can you see the 'big picture of their work'.
Why is it necessary to look at their affiliated organizations as well?
The reason is simple.
It is because the advisor's work and their own business are not necessarily completely unrelated.
For example, suppose there is a person advising a local government on tourism.
That person might simultaneously:
Manage a company that is contracted for tourism projects.
Serve as an officer for an organization that operates events.
Belong to a corporation that sells training programs.
Have a business partnership with a system development company.
Collaborate with a company that provides support for subsidy applications.
Even if such relationships exist, it does not necessarily mean there is a problem.
In fact, it is precisely because they are experts with field experience that they may also be involved in related businesses.
The problem arises when,
that relationship is not disclosed, and the side giving advice and the side benefiting from it overlap.
Look beyond the 'Let's do this project' proposal
For example, suppose an advisor makes a proposal:
'This region needs DX.'
There is nothing strange about that in itself.
Now, consider what comes next.
Who thinks up the specifications for the DX project?
Who decides the public solicitation conditions?
Who introduces the business operators?
Who sits on the selection committee?
And finally, who wins the contract?
You need to follow the process all the way to this point.
What if it is:
The proposer's own company.
An organization where that person serves as an officer.
A company that is in a joint venture with that person.
These are the things you need to watch out for.
The businesses they introduce.
If these start appearing as contractors one after another, the municipality should at least verify the situation.
You need to clarify whether it is a coincidence, if there was a prior relationship, or if conflict of interest management is being conducted.
It is necessary to organize these points.
Don't look at the person, look at the 'relationship map'
What is important here is not to doubt the person.
What you should look at is not the individual, but the relationships.
Focusing on the advisor,
the person's own company,
the general incorporated association they belong to,
NPOs,
associations,
joint business partners,
past contractors,
and ongoing projects.
Try writing these down on a single sheet of paper.
Then, it will become very easy to understand.
For example,
Advisor
↓
Related organization
↓
Contracted business
there might be a relationship like this.
Or,
Advisor
↓
Project proposal
↓
Affiliated company applies
↓
The same person is also involved in the screening or selection process
You may sometimes see a structure like this emerge.
Conversely, there are cases where, after organizing the information properly, you find there is no relationship at all.
In that case, you can be reassured.
That is why you investigate.
You cannot tell just from the company website
The places to check are not that difficult.
Corporate number.
Commercial registration.
Company website.
List of officers for general incorporated associations or NPOs.
Municipal committee member list.
Past public offering results.
Contract results.
List of subsidy recipients.
Event organizer, co-organizer, and cooperation sections.
Press releases.
The individual's profile.
Just by lining up this publicly available information, you can understand quite a lot.
You should be especially careful about:
"Affiliation"
"Advisor"
"Director"
"Representative"
"Co-representative"
"Partner"
"Advisor"
and similar designations.
If you only check the person's own company and feel reassured, you might miss relationships through other legal entities.
Therefore,
start your research from the person, not the corporate name.
This is crucial.
Checking after the public call for proposals begins may be too late
Conflict of interest checks are often thought to be something done during the public call for proposals or the evaluation stage.
However, it is actually better to do it much earlier.
Specifically, at the time the advisor is appointed.
This is because advisors are sometimes in a position to design the project itself.
"Which project to implement"
"What kind of specifications to set"
How much budget to allocate
If a person involved in such upstream processes, or their associates, later joins the bidding side, ensuring fairness only in the public call process is not enough.
It is necessary to check from the very beginning.
'Conflict of interest' is not a term used only when there is misconduct
The term 'conflict of interest' is sometimes misunderstood.
'Isn't saying there is a conflict of interest treating the other party like a criminal?'
Sometimes it is perceived that way.
That is incorrect.
A conflict of interest is,
a concept for managing situations where a person's public role and private interests may collide
.
The mere existence of a conflict of interest does not immediately imply misconduct.
That is precisely why,
we declare the relationship.
we recuse ourselves from the review.
we do not participate in decision-making.
we disclose the contract terms.
we have a third party make the judgment.
We prepare mechanisms such as these.
If managed properly, it is safer for both the expert and the municipality.
The better the expert, the less they mind disclosure.
I believe this is one good benchmark.
What kind of company do they manage?
What kind of organizations do they belong to?
What kind of business operators are they associated with?
What will they do if a company they are related to participates in a public tender?
A sincere expert will, in most cases, be able to explain these things properly when asked.
In fact,
someone who says, 'I will declare this from the start to avoid any misunderstanding,'
is more trustworthy.
Conflict of interest management is not meant to restrict experts.
It is also a mechanism to protect the expert's own credibility.
The municipal side cannot get away with saying 'I didn't know'
And another important point concerns the administration side.
If it turns out later that,
'I didn't know that company was related to the advisor,'
'I didn't know they were an officer in the same organization,'
'I didn't know they had been doing business together in the past,'
then from the residents' perspective, the question becomes,
'Then what exactly did you check before signing the contract?'
That is what it comes down to.
You do not need any special investigative skills.
At the very least, for projects that use public funds,
The advisor themselves.
The individual's company.
Any corporations where they serve as an officer.
Affiliated organizations.
Major business partners.
I think it is reasonable to have them submit this information as a conflict of interest disclosure form upon appointment.
And update it every year.
Make additional declarations if any related corporations apply for municipal projects.
Even just doing this should prevent a significant number of problems.
Not 'who they know,' but 'who they have a conflict of interest with'
In regional revitalization, personal connections are sometimes emphasized.
'This person has influence in the national government'
'This person knows many different municipalities'
'This person can bring in famous companies'
Certainly, the ability to connect people is important.
However, as long as public funds are being handled, it is just as important to know,
who they have a conflict of interest with
You need to look at them.
Personal connections can be a weapon.
On the other hand, if those connections turn into contractual relationships, they can also become a risk for conflicts of interest.
That is why you should visualize them.
It is as simple as that.
When an advisor arrives, first create a single relationship diagram.
A new advisor has been appointed.
At such times, there is one thing I would like to recommend to municipalities.
Do not just put their resume in a file and be done with it.
Focusing on that person, map out:
Companies.
Organizations.
Board members.
Related businesses.
Past contracts.
Joint business partners.
Current contracts.
Create a single relationship diagram of these.
And every time a new project begins, check that diagram.
This is not a difficult governance reform.
It is something you can do in a few hours.
However, that one piece of information might
prevent a situation later where you struggle to explain the use of tens of millions of yen in public funds.
What is needed for regional revitalization is
not a culture of suspicion.
It is a culture of transparency regarding relationships.
To welcome good experts with peace of mind,
to protect municipal employees,
and above all, to protect the citizens' money.
When an advisor is appointed,
first, take a look at the 'back of their business card'.
I think that is just the right amount of caution.
