About YouTube MV Streaming (Myuse)

《Summary of Billboard Aggregation Changes》
・What will no longer be reflected by YouTube views from Japan
▼Excluded Charts
・Billboard US🇺🇸: [Global 200], [Global Excl. U.S.]
*YouTube excluded from aggregation starting from the week of 16/1/26 (chart dated January 31)
・Billboard JP🇯🇵: [Global Japan Songs], [Japan Songs (by country/region)]
*YouTube excluded from aggregation starting from the 29/1/26 release
▼Included Charts
・Billboard JP🇯🇵:Billboard JP HOT100

It has been reported that YouTube will stop providing data to Billboard US after January 16. Regarding the Billboard JAPAN chart, we are currently confirming the details and will provide an update as soon as a policy is decided.

Changes regarding YouTube's inclusion on US Billboard charts
By YouTube Music Global Head, Lyor Cohen We believe that every fan is important and every view should be valued equally. Therefore, starting January 16, YouTube data will no longer be distributed and will not be reflected on US Billboard charts.
December 17, 2025

※Views from YouTube Music Premium members (paid members) are weighted more heavily than those from free members

※Also, even if it is a video playback, background playback is counted as audio streaming.
→In short, while it is not reflected in the YouTube video view count, background playback is still counted by Billboard as audio streaming
※What is ISRC: https://isrc.jmd.ne.jp/about/index.html

Billboard in the U.S. began publishing global charts starting with the week of September 14, 2020. These charts calculate points based on streaming services (Apple Music, Spotify, YouTube, Tidal, Napster, VEVO, etc.) and download services (Apple Music, Beatport, Bandcamp, CD Baby, etc.) operating in over 200 countries worldwide, categorized by service type and whether they are paid or free. These also do not include UGC (User Generated Content). Rankings are generated by calculating points based on data received from the aforementioned services.
　The Japanese site plans to undergo a site renewal between November and December 2020, which will include the addition of several new charts, and plans to publish the global charts on the Japanese site.

Q. Does temporarily saved content count toward total watch time?
A. Yes. Watch time for temporarily saved videos is recorded the same as online watch time and is counted toward total watch time when the user logs in next.Downloading videos with YouTube Premium for more details.

Q. Does background playback count toward total watch time?
A. Yes. Content played by YouTube Premium members while using other apps or with the device screen off is counted toward total watch time. For more information, please see the article on Background playback with YouTube Premiumについての記事をご覧ください。

Q. What are the benefits of registering?
A. YouTube Premium is a paid service that allows you to enjoy videos and music even more on YouTube, YouTube Music, and YouTube Kids. For more details, please see How to become a YouTube Premium member.

What happens if impressions are high?
"Impressions" refers to the number of times a thumbnail was shown to viewers on YouTube, including all display counts on the "Home" page, YouTube feed "Up next," "Playlists," and "History."
The higher this impression count, the higher the probability that the video will be watched.

Trending videos help you see what is happening on YouTube and around the world.
[Trending] is designed to show videos and Shorts that appeal to a wide range of viewers.Some trends are predictable, such as new songs from popular artists or trailers for new movies, while others are unexpected trends that became popular through word of mouth.
[Trending] is not personalized for each user, and the same list of trending videos is shown to all viewers in a single country. This is why videos in a language different from the user's browser may appear in [Trending].
However, in the case of India, the results for each of the nine languages widely used in India are combined into a single list and displayed in [Trending].
In some countries, sections within the [Trending] page may display highlights of popular Shorts.
The list of trending videos is updated approximately every 15 minutes.
The position of a video may move up or down in the list with each update, or it may remain in the same position.

While many attractive new videos are published on YouTube every day, the number of videos displayed on the [Trending] tab is limited.
The [Trending] tab displays videos that meet the following criteria:
・Are appealing to a wide range of viewers
・Are not misleading, clickbait-like, or sensationalist thumbnails or titles・Capture trends on YouTube and around the world
・Represent the diversity of creators
・Are surprising or novel
The [Trending] tab aims to select videos that contain a good balance of all these items.

To achieve this, Trending videos take into account many metrics including the following:
・View count
・How quickly the video's view count is growing (is it currently a hot topic?)
・Where the views are coming from (including sources outside of YouTube)
・The age of the video
・Performance compared to other videos recently uploaded from the same channel

YouTube's engagement metrics (views, likes, dislikes, and subscribers) reflect how many viewers have interacted with your YouTube videos or channel. These are important indicators for understanding the popularity of your videos or channel.
To ensure high accuracy in metrics, YouTube ensures that they reflect actions performed by actual humans rather than computer programs.Therefore, it takes time for YouTube's system to determine the correct number of views, likes, dislikes, and subscribers.
Note: In the first few hours after a video is published, it may take some time for metrics to be reflected in the system.

When valid engagement events are counted, metrics are updated more frequently. The timing of these fluctuations depends on the popularity of the video or channel and the number of views. Please note that YouTube constantly checks and adjusts engagement events.

Note: Watching the same video using multiple devices or streaming the same video in multiple windows or tabs is considered an invalid view.

・Uploaders can check views in more detail using YouTube Analytics, but what is displayed in real-time statistics is an estimate of potential viewing activity, which may not match the view count on the video watch page

Organic views are views where the viewer watches the video without being directed from an advertisement or similar source. A view is counted every time a video is watched.
To accurately count views, invalid views (such as spam) are removed from the public view count metric. When counting views, YouTube uses an algorithm to determine the user's intent to watch the video.

The criteria for counting organic views differ from paid views. For details, please see the differences between paid views and the differences between Google Analytics and YouTube Analytics view data mentioned later.

Note: It is expected and common for there to be some discrepancies between report sources. Use the following information to establish criteria for data considered 'normal' or 'abnormal' after confirming that the comparison is being made accurately.

・YTA and PWP
Since PWP is populated based on YTA data, there is usually little discrepancy. For popular videos that gain a very high number of views in a short period, there may be slight fluctuations in the current day's data, but there is usually almost no discrepancy in data from 48 to 72 hours prior.

・GA and PWP
PWP is created based on YTA data. The method for checking why GA and PWP do not match is the same as checking why there is a discrepancy between what is reported in GA and YTA (GA and YTA section).

Skippable in-stream ads: Paid ad views are counted as views in the following cases:
・The user watched the entire ad if it was between 11 and 30 seconds long
・The user watched at least 30 seconds of an ad longer than 30 seconds
・The user interacted with the ad

In-feed video ads: When a user clicks on the ad and the video plays, the paid ad view is counted as a view.

YouTube Premium members can stream music-related videos on only one device at a time.
This limit may apply to all videos on YouTube classified as music.
If you start streaming a second music-related video from another device, the first device will display the error: "Playback paused because your account is being used in another location." The second video will continue to play.

To avoid this issue, we recommend creating separate Google accounts.
Note: Streaming limits also apply to browsers on the same device. Different browsers on the same hardware/OS (such as Firefox and Chrome) are counted as separate devices.

Since the reason why higher resolution is better is not clear, it is highly likely that the display size also has an effect, so full-screen display on smartphones or small devices (there is a possibility that it also affects PCs if the browser display size is small) is recommended. It is better to avoid watching on small screens for long periods, and if you must, there is a high possibility that it will be counted by performing engagement (actions).

1. Go to the video.
2. Tap the video, then tap the ⚙ (gear) icon (or ︙ depending on the device).
3. Tap [Playback speed].
4. Select [Normal] as the video playback speed.

・Smartphone (mobile app)
It is recommended to set the device volume to 50% or higher.
※ Since the sound is quite loud, it is better to use earphones, etc.
※ If it is absolutely difficult, keep it as loud as possible and do not mute.

・PC (Open YouTube via Google)
Use the left/right or up/down arrow keys to set the YouTube player volume to MAX.
※Volume slider: Can be changed with the 🔈 mark at the bottom left.
※ The PC's main volume should not affect it, so it is highly likely that there is no problem as long as the PC itself is not muted.

・Subscribe to the channel
・Like after watching the video
・By increasing the number of people accessing via social media shares or links, it is highly likely that the YouTube algorithm will find it easier to evaluate the popularity of the video.
・Comment after watching the video, like or reply to other people's comments
※ Regarding comments: It is said that using emojis is treated as spam, so it is desirable to change the text every time, preferably to something you want to convey to BTS.
※ There are also verification results showing that comments with emojis are not a problem.
It seems there was no problem in the verification by WeStreamBTS (evaluated as engagement).
※ The reason for saying "after watching the video" is that it is safer after it is determined that the video has been properly played; it is also said that immediately after starting playback, it is easily judged as spam, so it is not highly recommended.

・Search by entering the song title + artist name in the search bar.
　※ Try to search as much as possible because it may be reflected in the trending video ranking.

・Play the MV to the end.
※ Since some recent MVs may not have the playback bar at the end even after the video finishes, play it until the playback bar reaches the end without touching anything, even if the screen goes black.

Skipping ads on free accounts does not affect YouTube view counts.
※ However, since ad revenue goes to the channel, you can contribute in that way.

Note: Watching the same video using multiple devices or streaming the same video in multiple windows or tabs is considered invalid playback.

Since there may be a limit to the number of views counted per account, it is recommended to intersperse other videos.
※ Personally, I include at least 3 filler videos (videos other than BTS or channels other than BigHit) that are 3 minutes or longer.
▼ Reference: Verification results from the overseas BTSStream team (from 2022)

(Long MVs, one video, or short videos (audio files) are acceptable, but always leave at least 3 minutes in total)
Get 7-9 views per hour per account
※ Short movies and MVs without video are treated as audio files.

・Regarding counting, there are articles stating that it is only counted once per day per IP address, and it is also said that playback operations from the same IP address are only counted once within a certain period of time, so the correct answer is unknown.▼ Reference: Verification results from the overseas BTSStream team (from 2022)

・Playback from the same IP may not be counted if it is excessive, but it does not mean that none of it is counted.
・Depending on the length of the song, etc., verification results showed that up to 5 videos including filler videos (videos other than BTS or channels other than BigHit) were counted per hour.
・Audio files (YouTube Music or songs without video) are treated as separate items and are reflected in Billboard.

Incognito mode was recommended in the past, but due to changes in YouTube's metrics, it is now more likely to be flagged as "bot" or "low-quality playback," so we recommend streaming while logged in.

Screenshots carry the risk of causing the video to freeze (resulting in invalid playback), so if you want to take one, do so after watching until the end.

Because there is a risk of invalid playback, try to watch at "standard speed" without touching anything until the end.

・Streaming using playlists is said to take time to reflect view counts (24 to 72 hours), so it is recommended not to use them for the first 24 hours after release.
※ Premium members should use the queue playback feature.

・Regarding playlists: Things to do to avoid being suspected of bot behavior: └ Like or comment at least once every 1-2 hours (including on other people's content) └ Do not leave it running all day └ Do not use loop playback └ Change the playlist ▼ Reference: Verification results from an overseas BTS Streaming team (from 2022) ・Audio files (YouTube Music or songs without video) are treated separately and are reflected in Billboard, so they are effective to include in between.