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Research article
First published online February 1, 2023

How Artificial Intelligence Can Keep Classical Music in Business

Abstract

Many fear that AI spells the end of human music and musicians. David Serkin Ludwig explains why new technologies represent an extraordinary opportunity, particularly for classical musicians, to expand their audience and share the art they love.

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Biographies

David Serkin Ludwig is the Dean and Director of Music at the Juilliard School in New York City and an award-winning composer whose works have been featured on stages and screens around the world, from Carnegie Hall to a presidential inauguration. Ludwig holds positions with nearly two dozen orchestras and music festivals in the US and abroad and resides in New York City.